Generated by All in One SEO v4.9.7.2, this is an llms.txt file, used by LLMs to index the site. # Shoothill Your digital technology partner ## Sitemaps - [XML Sitemap](https://shoothill.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [CRM for housebuilders: build vs buy](https://shoothill.com/crm-for-housebuilders-build-vs-buy/) - Comparing housebuilder CRM options? Here's how UK regional housebuilders decide between Housebuilder Pro and a fully custom-built CRM, and how to tell which one fits your business. - [Why construction and housebuilding need software built around them, not the other way round](https://shoothill.com/why-construction-and-housebuilding-need-software-built-around-them-not-the-other-way-round/) - Off-the-shelf construction software forces your team to change how it works. Shoothill builds custom software for housebuilders and modular construction firms that fits the way you already build. - [What's actually worth prioritising (the small-business version)](https://shoothill.com/whats-actually-worth-prioritising-the-small-business-version/) - Not sure whether your business needs a website, a web app or a mobile app? A straight-talking guide to picking the right one, from the team at Shoothill. - [GaugeMap and FloodAlerts: Lessons from mapping river data applied to custom software](https://shoothill.com/gaugemap-and-floodalerts-lessons-from-mapping-river-data-applied-to-custom-software/) - GaugeMap tracks thousands of river gauges in real time. Here is what building it taught us about custom software, and what that means for your business. - [Website, Web App or Mobile App: Which Do You Need?](https://shoothill.com/website-or-app/) - Not sure whether your business needs a website, a web app or a mobile app? A straight-talking guide to picking the right one, from the team at Shoothill. - [Custom software vs SaaS: an honest build-vs-buy guide for growing businesses](https://shoothill.com/custom-software-vs-saas-which-is-right-for-your-business/) - Custom software vs SaaS: an honest build-vs-buy guide for growing businesses Most businesses make one of the biggest technology decisions they will ever make on gut feel. Do you buy an off-the-shelf SaaS product, or do you build something made for you? The conversation usually turns into a debate about cost, then speed, then risk, - [Turning the data you already have into better decisions](https://shoothill.com/turning-the-data-you-already-have-into-better-decisions/) - A practical guide to AI for small and mid-sized businesses: how to start with a real problem, test cheaply, and know when to build rather than rent. - [AI for SMEs: how to start without wasting money](https://shoothill.com/ai-for-smes-how-to-start-without-wasting-money/) - A practical guide to AI for small and mid-sized businesses: how to start with a real problem, test cheaply, and know when to build rather than rent. - [AI for housebuilders: where it actually helps, and where it's just hype](https://shoothill.com/ai-for-housebuilders-where-it-actually-helps-and-where-its-just-hype/) - Where it genuinely helps on a housebuilding operation, where it doesn't, and the one thing that decides which." - [Off-the-shelf AI or custom AI: which does your business actually need?](https://shoothill.com/off-the-shelf-ai-or-custom-ai-which-does-your-business-actually-need/) - A plain-English guide to which your business actually needs, and how to decide without overspending. - [WhatsApp is hiding your number. That isn't the same as hiding you.](https://shoothill.com/whatsapp-is-hiding-your-number-that-isnt-the-same-as-hiding-you/) - WhatsApp has started rolling out usernames, letting its three billion users connect without ever handing over a phone number. The change is arriving gradually over the coming months, and reserving a name is optional rather than compulsory. Once it is live, two people can add each other on a username alone, and phone numbers will - [The buildings behind the boom: What data centres mean for your business](https://shoothill.com/the-buildings-behind-the-boom-what-data-centres-mean-for-your-business/) - This week, mayors from 41 cities across six continents signed the Global Urban Data Centres Pact at London Climate Action Week. Backed by the C40 Cities network and including London, Phoenix, Melbourne, Barcelona and Miami, the agreement is explicitly not about rejecting data centres. As the cities themselves put it, it is about making sure - [The biggest shake-up to UK cyber law in years is almost here](https://shoothill.com/the-biggest-shake-up-to-uk-cyber-law-in-years-is-almost-here/) - The Cyber Security and Resilience Bill moved through its final Commons stages this month and is on track to become law later in 2026. It is the most significant update to the UK's cyber security rules since the Network and Information Systems Regulations came into force back in 2018, and plenty of businesses that think - [When "vibe coding" meets the open web, and your data's in it](https://shoothill.com/when-vibe-coding-meets-the-open-web-and-your-datas-in-it/) - The promise of AI coding tools is intoxicating: describe what you want in plain English, and minutes later you have a working app. No engineers, no tickets, no waiting. It's why platforms like Lovable, Replit, Base44 and Netlify have exploded in popularity, and why employees across every industry are quietly using them to build internal - [Water Plus gets their flow back thanks to Shoothill](https://shoothill.com/water-plus-gets-their-flow-back-thanks-to-shoothill/) - Monday, 7th November 2016 Water Plus gets their flow back thanks to Shoothill Slowly but surely the United Kingdom's commercial water market is becoming deregulated. When this happens, all UK businesses will have the option to source their water from their choice of vendor for free. As a result, new business opportunities arise. Along comes - [Water Plus](https://shoothill.com/water-plus/) - Shoothill helped Water Plus digitally transform its billing system with a cloud-based portal that streamlines operations and enhances customer experience. - [Shoothill Delivers Major Digital Transformation for Shrewsbury Town FC with Launch of Salop1 Platform](https://shoothill.com/shoothill-delivers-major-digital-transformation-for-shrewsbury-town-fc-with-launch-of-salop1-platform/) - Shrewsbury Town has taken a major step forward in its digital transformation with the launch of Salop1, a new integrated platform that brings together the club’s website, supporter engagement and commercial operations. Developed by Shrewsbury-based digital technology specialists Shoothill, Salop1 replaces the club’s previous digital infrastructure and creates a single connected system for managing online - [Three and a half weeks of watching the leaderboard. Here's what we didn't expect.](https://shoothill.com/three-and-a-half-weeks-of-watching-the-leaderboard-heres-what-we-didnt-expect/) - Three and a half weeks of watching the leaderboard. Here's what we didn't expect. When we launched Shoothill AI Signal, we knew the live data would surprise people. We didn't expect it to surprise us. After 134 benchmark runs, around 90,600 individual test results and 11 frontier models tracked, a few patterns have emerged that - [A tale of two logos](https://shoothill.com/a-tale-of-two-logos/) - A tale of two logos This week handed us a near-perfect compare and contrast. Two of the world's most recognisable tech brands updated their logos within days of each other. One landed well. The other landed so badly our head of design asked whether we should double-check the date, because surely this had to be - [The first thing we noticed when we started watching every AI model at once](https://shoothill.com/the-first-thing-we-noticed-when-we-started-watching-every-ai-model-at-once/) - A week into running the Shoothill AI Signal live, three patterns are already clear. None of them are what most people assume about AI. When we started building signal.shoothill.ai, the working theory was straightforward. Pick the major AI models, ask them the same fixed questions every hour, watch what happens. We expected the data to - [The AI in your business changed last week. Did anyone tell you?](https://shoothill.com/the-ai-in-your-business-changed-last-week-did-anyone-tell-you/) - Foundation models are updated, retrained and silently swapped behind the APIs your business relies on. Shoothill is launching a free tool that catches it when they slip. There's a quiet assumption running through almost every business currently using AI: that the model you bought into is the model you're still using. It often isn't. The - [Shoothill launches a free benchmark tool that tracks AI models  ](https://shoothill.com/shoothill-launches-a-free-benchmark-tool-that-tracks-ai-models/) - Shoothill launches a free benchmark tool that tracks AI models Shrewsbury-based technology consultancy Shoothill has today launched Shoothill AI Signal, a free tool that regularly tests the major AI models and publishes how their performance shifts between updates. Live at signal.shoothill.ai, it addresses the issue that the models behind today’s AI business tools aren’t static. Providers tweak them between major releases and as a result accuracy, reasoning - [What actually changes when one team owns the joins](https://shoothill.com/what-actually-changes-when-one-team-owns-the-joins/) - Three shifts that growing UK businesses notice within the first 90 days. The phrase "digital transformation" has been worn smooth by overuse. For most growing UK businesses, the reality is more practical: a CRM that needs to talk to a finance system, a website that needs to feed the sales pipeline, an IT setup that - [The hidden tax of 7 suppliers](https://shoothill.com/the-hidden-tax-of-7-suppliers/) - Why supplier sprawl is quietly eating UK SMEs — and the maths most MDs haven't done. Picture the MD of a £14m turnover business in the Midlands. Lovely company, growing fast. Frustrated, and can't quite name why. So count the suppliers. Web agency. SEO firm. CRM provider. IT support. Cybersecurity consultant. Hosting company. Two freelance - [Wild Otter Branding and UI](https://shoothill.com/wild-otter-branding-and-ui/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [ARH Group Markeing](https://shoothill.com/arh-group-markeing/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [AI can’t fix broken foundations](https://shoothill.com/ai-cant-fix-broken-foundations/) - There’s no doubt AI is having its moment. From predictive analytics to automated content, customer insight and operational efficiency, the possibilities are exciting, and very real. But behind the hype, we’re seeing a growing problem: many businesses want the benefits of AI without doing the less glamorous work that makes it possible. Put simply, you - [AI is quietly reshaping how people discover businesses](https://shoothill.com/ai-is-quietly-reshaping-how-people-discover-businesses/) - The Cyber Bunny is Shoothill’s way of highlighting the hidden cyber risks facing businesses today — from social engineering to unsafe downloads. - [Fake reviews are now under investigation – here’s why doing it properly really matters](https://shoothill.com/fake-reviews-are-now-under-investigation-heres-why-doing-it-properly-really-matters/) - The Cyber Bunny is Shoothill’s way of highlighting the hidden cyber risks facing businesses today — from social engineering to unsafe downloads. - [Luke Littler trademarks his face: a warning sign for brands in the age of AI](https://shoothill.com/luke-littler-trademarks-his-face-a-warning-sign-for-brands-in-the-age-of-ai/) - Luke Littler trademarks his face: a warning sign for brands in the age of AI Luke Littler has just become the youngest darts world champion in history. At 19, he’s already won back‑to‑back world titles, appeared on some of the biggest stages in the country and built a brand powerful enough to attract global sponsors. - [What the Cyber Bunny Really Represents: Understanding Hidden Cyber Risks](https://shoothill.com/what-the-cyber-bunny-really-represents-understanding-hidden-cyber-risks/) - The Cyber Bunny is Shoothill’s way of highlighting the hidden cyber risks facing businesses today — from social engineering to unsafe downloads. - [Building a strong Cybersecurity culture: Why people matter most](https://shoothill.com/building-a-strong-cybersecurity-culture-why-people-matter-most/) - Cyber security is often seen as a technical challenge. Firewalls, software updates, compliance frameworks. In reality, it’s just as much about people. A strong cyber security culture is what turns good security tools into effective protection — and without it, even the best technology can be undermined by a single click. What Is Cybersecurity Culture? - [Why good digital systems age well (and bad ones don’t)](https://shoothill.com/why-good-digital-systems-age-well-and-bad-ones-dont/) - We’ve all seen it, systems that looked “modern” a few years ago but now feel slow, fragile or frustrating to use. And others that, despite their age, still work brilliantly because they were designed properly from the start. The difference isn’t luck. It’s intention. Good digital systems are built around people, processes and future growth, - [Your new server just got more expensive](https://shoothill.com/your-new-server-just-got-more-expensive/) - IT managers across the UK started opening hardware quotes this week and immediately cycled through all five stages of grief. Confusion. Denial. Anger. Bargaining. And finally: emailing the supplier to ask whether they’ve accidentally added an extra zero. Sadly, the answer is no. Your quotes haven’t gone rogue, geopolitics has. What’s actually happening? Over the - [Break throughs, big money, and growing risks](https://shoothill.com/break-throughs-big-money-and-growing-risks/) - Artificial intelligence has entered a period of extraordinary acceleration, one marked by significant breakthroughs, soaring investment and, increasingly, serious concerns about accuracy, safety and public trust. For businesses, this creates a landscape full of opportunity such as with autonomous driving start up Wayve - yet fraught with risk. At Shoothill, we’ve spent years navigating transformative - [UK government publishes latest cybersecurity survey findings - what businesses need to know](https://shoothill.com/uk-government-publishes-latest-cybersecurity-survey-findings-what-businesses-need-to-know/) - The UK Government has released the wave five results of the Cyber Security Longitudinal Survey (CSLS), providing new insight into how medium and large businesses—as well as high‑income charities—are adapting their cyber‑security practices over time. The study tracks the same organisations year‑on‑year, offering a uniquely realistic picture of how cyber resilience evolves in real operational - [The Shoothill guide to emailing sensitive information securely](https://shoothill.com/the-shoothill-guide-to-emailing-sensitive-information-securely/) - The Shoothill guide to emailing sensitive information securely You may have noticed a number of stories in the news recently, where information has ended up being shared far more widely than the sender expected. Situations like these are a useful reminder of how easily data can travel once it leaves its original source. With that - [What a rogue AI-powered vending machine, means for your business](https://shoothill.com/what-a-rogue-ai-powered-vending-machine-means-for-your-business/) - What a rogue AI-powered vending machine, means for your business Across the UK, businesses are eagerly exploring how AI might streamline operations, automate tasks, and unlock new efficiencies. Leaders are curious, ambitious, and understandably keen not to be left behind as competitors adopt increasingly intelligent tools. But recent research experiments show that powerful AI systems - [Shoothill are to develop Betty Bet Bet, a community focused betting app.](https://shoothill.com/shoothill-are-to-develop-betty-bet-bet-a-community-focused-betting-app/) - Shoothill are to develop Betty Bet Bet, a community focused betting app Betty Bet Bet is the latest app to be developed by Shoothill, a social betting app with a community focus Betty Bet Bet aims to make a difference by enabling groups to raise funds for their cause. The entrepreneurs behind the app, Puntcast, - [Shoothill to Support Shropshire Live’s Multi-Platform Transition](https://shoothill.com/shoothill-to-support-shropshire-lives-multi-platform-transition/) - Shoothill to Support Shropshire Live’s Multi-Platform Transition Shropshire's independent digital news and entertainment platform, Shropshire Live, has appointed local tech firm Shoothill to manage the maintenance and development of its website as it prepares for a significant expansion. The move sees Shropshire Live partner with the Shrewsbury-based full-service digital technology provider to ensure its online - [The UK’s new free AI training programme: A transformational moment for UK businesses](https://shoothill.com/the-uks-new-free-ai-training-programme-a-transformational-moment-for-uk-businesses/) - The UK’s new free AI training programme: A transformational moment for UK businesses The UK Government has announced a major national initiative to offer free artificial intelligence training to every adult in the country, marking one of the most ambitious digital‑skills programmes ever launched. The goal? To upskill 10 million workers by 2030 and accelerate - [Tough new cybersecurity laws: What they mean for UK businesses](https://shoothill.com/tough-new-cybersecurity-laws-what-they-mean-for-uk-businesses/) - Tough new cybersecurity laws: What they mean for UK businesses The UK government has announced new legislation to strengthen the nation’s cyber defences, targeting essential services such as the NHS, transport, energy, and water providers. The Cyber Security and Resilience Bill, introduced to Parliament on 12th November, is designed to protect critical infrastructure from increasingly - [Cloudflare’s November 18 Outage: What happened and why it matters](https://shoothill.com/cloudflares-november-18-outage-what-happened-and-why-it-matters/) - Cloudflare’s November 18 Outage: What happened and why it matters On 18 November 2025, a major internet disruption rippled across the globe when Cloudflare, one of the web’s most critical infrastructure providers, went down for several hours. The outage affected millions of websites and services, including household names such as X (Twitter), ChatGPT, Spotify, Discord - [What the 2025 Budget means for businesses and why outsourcing is more important than ever](https://shoothill.com/what-the-2025-budget-means-for-businesses-and-why-outsourcing-is-more-important-than-ever/) - What the 2025 Budget means for businesses and why outsourcing is more important than ever With Chancellor Rachel Reeves unveiling the 2025 Budget, many UK businesses are bracing for a tougher operating environment. Escalating labour costs, tighter regulation and fiscal headwinds mean that efficiency and flexibility, particularly through strategic outsourcing, are more vital than ever. - [The OBR Leak: A Reminder That Good Process Beats Good Luck](https://shoothill.com/the-obr-leak-a-reminder-that-good-process-beats-good-luck/) - The OBR Leak: A Reminder That Good Process Beats Good Luck The OBR’s accidental early release of its Budget forecast wasn’t the result of a hack or a sophisticated breach—it happened because journalists could access a live but unlisted PDF simply by guessing the URL, which closely matched a previous document. That single oversight caused - [AI is a game-changer: But be smart about what you share](https://shoothill.com/ai-is-a-game-changer-but-be-smart-about-what-you-share/) - AI is a game-changer: But be smart about what you share The EU’s investigation into Google is a timely reminder for businesses embracing AI: innovation brings incredible benefits, but it also requires careful planning. At the centre of the probe is Google’s use of online content to train its AI systems raising questions about consent, - [US-UK Tech Deal Talks Still Alive, Says Downing Street](https://shoothill.com/us-uk-tech-deal-talks-still-alive-says-downing-street/) - US-UK Tech Deal Talks Still Alive, Says Downing Street Despite reports of delays, Downing Street has confirmed that negotiations over the much-anticipated US-UK Technology Prosperity Deal remain ongoing. The agreement, first unveiled during President Donald Trump’s state visit in September, was heralded as a landmark partnership aimed at boosting collaboration in cutting-edge fields such as - [What Lego’s Smart Bricks reveal about the future and how Shoothill is ahead of the curve](https://shoothill.com/what-legos-smart-bricks-reveal-about-the-future-and-how-shoothill-is-ahead-of-the-curve/) - What Lego’s Smart Bricks reveal about the future and how Shoothill is ahead of the curve At CES 2026, Lego unveiled its latest innovation: Smart Bricks, tech-enhanced building blocks that bring play to life with sound, light, and motion. This bold move signals a growing trend: the fusion of physical products with digital experiences. The - [Data centres are exploding in demand. Your hardware costs are next](https://shoothill.com/data-centres-are-exploding-in-demand-your-hardware-costs-are-next/) - Data centres are exploding in demand. Your hardware costs are next Artificial intelligence is developing incredibly quickly, and to keep up, the world is building more and more data centres. These facilities are essential for running online services and AI systems, and their rapid growth is now pushing up the cost of laptops, PCs and - [UK facing four major cyber attacks every week: What it means for your business](https://shoothill.com/uk-facing-four-major-cyber-attacks-every-week-what-it-means-for-your-business/) - Explore Shoothill’s Apollo 11 DeepZoom, an extraordinary one trillion pixel visualisation that reimagines the Moon landing. A small step for man, a giant leap in digital storytelling. - [When the cloud breaks: Lessons from the AWS outage – A memo from our CTO](https://shoothill.com/when-the-cloud-breaks-lessons-from-the-aws-outage-a-memo-from-our-cto/) - Explore Shoothill’s Apollo 11 DeepZoom, an extraordinary one trillion pixel visualisation that reimagines the Moon landing. A small step for man, a giant leap in digital storytelling. - [Delivering messages, dodging scams.](https://shoothill.com/delivering-messages-dodging-scams/) - Delivering messages, dodging scams. SMS is becoming an increasingly popular feature in business software, and for good reason. With open rates often exceeding 90%, it’s one of the most direct and effective ways to reach customers. Whether it’s appointment reminders, promotional offers or service updates, SMS delivers speed and engagement that few other channels can - [Vibe coding: The rise of AI-driven development, and why expertise still matters](https://shoothill.com/vibe-coding-the-rise-of-ai-driven-development-and-why-expertise-still-matters/) - Vibe coding: The rise of AI-driven development, and why expertise still matters Collins Dictionary has named “vibe coding” its Word of the Year for 2025, but this isn’t just a quirky internet phrase, it’s a serious shift in how software is being built. What Is vibe coding? Coined by computer scientist Andrej Karpathy (co-founder of - [ChatGPT’s new adverts: what it means for users and businesses](https://shoothill.com/chatgpts-new-adverts-what-it-means-for-users-and-businesses/) - ChatGPT’s new adverts: what it means for users and businesses The arrival of adverts in ChatGPT OpenAI has confirmed that advertisements will begin appearing for some ChatGPT users as part of a trial launching first in the United States. This change affects users on the free tier and those subscribed to ChatGPT Go, a new - [What does ChatGPT 5 mean for you?](https://shoothill.com/what-does-chatgpt-5-mean-for-you/) - What does ChatGPT 5 mean for you? Artificial intelligence continues to evolve at a staggering pace, and one of the most anticipated developments this year is the launch of ChatGPT-5. While OpenAI has yet to confirm a firm release date, signs point to an arrival sometime this August. The delay has sparked curiosity, but it also - [Lessons to learn from the M&S cyber attack: A wake-up call for IT security](https://shoothill.com/lessons-to-learn-from-the-ms-cyber-attack-a-wake-up-call-for-it-security/) - Lessons to learn from the M&S Cyber Attack: A wake-up call for IT security The recent M&S cyber attack has sent shockwaves through the UK retail sector, exposing critical vulnerabilities and offering a stark reminder of the importance of robust cybersecurity. For IT leaders and business executives alike, this incident is more than a headline—it’s a blueprint - [Microsoft’s Dark Mode Overhaul – A Design Shift Worth Watching](https://shoothill.com/microsofts-dark-mode-overhaul-a-design-shift-worth-watching/) - Microsoft’s Dark Mode Overhaul – A Design Shift Worth Watching Microsoft is finally addressing one of the most persistent complaints about Windows 11: its fragmented and inconsistent dark mode. For years, users have had to contend with a system that only partially embraced the darker aesthetic, leaving legacy dialogues, like file operations and deletion prompts, - [From data to decisions: Why businesses must take ownership, and how Shoothill can help](https://shoothill.com/from-data-to-decisions-why-businesses-must-take-ownership-and-how-shoothill-can-help/) - If you’re ready to take ownership of your data and turn it into a strategic asset, we’re here to help. - [Windows 10 is ending and your business can’t afford to wait](https://shoothill.com/windows-10-is-ending-and-your-business-cant-afford-to-wait/) - Windows 10 is ending and your business can’t afford to wait On October 14, 2025, Microsoft will officially end support for Windows 10. That means no more security updates, no more bug fixes, and no more technical support. Yet, over 400 million devices globally are still running Windows 10, including more than half of all - [Is your team based locally?](https://shoothill.com/is-your-team-based-locally/) - Yes. Our office is located in Shrewsbury Business Park, serving businesses across the region. - [Do you cover the whole of Shropshire?](https://shoothill.com/do-you-cover-the-whole-of-shropshire/) - Yes. We work with businesses across Shrewsbury, Telford, Oswestry and surrounding areas. - [Can you help with cloud migration?](https://shoothill.com/can-you-help-with-cloud-migration/) - Absolutely. We offer full cloud migration services, including planning, setup and support. - [Do you provide cybersecurity solutions?](https://shoothill.com/do-you-provide-cybersecurity-solutions/) - Yes. We offer firewalls, antivirus, threat monitoring and staff training to keep your business secure. - [Do you offer emergency IT support?](https://shoothill.com/do-you-offer-emergency-it-support/) - Yes. We provide responsive support for urgent issues and system outages. - [Can you support remote and hybrid teams?](https://shoothill.com/can-you-support-remote-and-hybrid-teams/) - Yes. We offer cloud-based solutions and secure remote access tools to support flexible working. - [Can customers use the app too?](https://shoothill.com/can-customers-use-the-app-too/) - Absolutely. We build customer-facing apps for engagement, support and self-service. - [Will the app work offline?](https://shoothill.com/will-the-app-work-offline/) - Yes. We can include offline functionality so your team can stay productive anywhere. - [How can mobile apps help my business?](https://shoothill.com/can-you-support-growing-businesses/) - They improve communication, streamline workflows, and give teams access to tools and data on the go. - [Do you build apps for internal use?](https://shoothill.com/do-you-build-apps-for-internal-use/) - Yes. We create apps for field teams, reporting, compliance and more. - [Shoothill](https://shoothill.com/shoothill/) - [fast amps](https://shoothill.com/fast-amps-2/) - [FastAmps](https://shoothill.com/fast-amps/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Our work with Fast Amps is now live!](https://shoothill.com/our-work-with-fastamps-is-now-live/) - Our work with Fast Amps is now live! Our most recent project with an up-and-coming manufacturer, FastAmps, has now gone live, a re-design of a mobile application with a side of engineering through the addition of Wi-Fi connectivity between the mobile app and charger. FastAmps are an ambitious start-up based in the local Shrewsbury area, - [Patrick's sales landing page carousel image 1](https://shoothill.com/patricks-sales-landing-page-carousel-image-1-2/) - [Patrick's sales landing page carousel image 1](https://shoothill.com/patricks-sales-landing-page-carousel-image-1/) - [How do I get started?](https://shoothill.com/how-do-i-get-started/) - [Do you work with businesses of all sizes?](https://shoothill.com/do-you-work-with-businesses-of-all-sizes/) - [What does ‘full-service’ mean?](https://shoothill.com/what-does-full-service-mean/) - [Do I need to switch all my services to Shoothill at once?](https://shoothill.com/do-i-need-to-switch-all-my-services-to-shoothill-at-once/) - [How does Shoothill ensure my data and systems stay secure?](https://shoothill.com/how-does-shoothill-ensure-my-data-and-systems-stay-secure/) - [Will I have a dedicated point of contact for my project?](https://shoothill.com/will-i-have-a-dedicated-point-of-contact-for-my-project/) - [SEO-ready](https://shoothill.com/seo-ready/) - [Custom design, not templates](https://shoothill.com/test-post/) - [Can I update the site myself?](https://shoothill.com/can-i-update-the-site-myself/) - Yes. We build sites with content management systems so you can make changes easily. - [Do you offer SEO with web design?](https://shoothill.com/do-you-offer-seo-with-web-design/) - Yes. We include technical SEO best practices and can support ongoing optimisation. - [Will my site be mobile-friendly?](https://shoothill.com/will-my-site-be-mobile-friendly/) - Absolutely. All our websites are responsive and optimised for mobile, tablet and desktop. - [Do you offer custom web design?](https://shoothill.com/do-you-offer-custom-web-design/) - Yes. We create websites tailored to your brand, audience and business goals. - [Can you help with funding proposals?](https://shoothill.com/can-you-help-with-funding-proposals/) - Yes. We can provide technical documentation and support for grant or investor applications. - [Do you support scaling?](https://shoothill.com/do-you-support-scaling/) - Absolutely. Our platforms are built to grow with your business, supporting more users and features over time. - [Can you help with rapid development?](https://shoothill.com/can-you-help-with-rapid-development/) - Yes. We offer prototyping and agile development to get your product to market quickly. - [Do you work with startups?](https://shoothill.com/can-i-visit-your-office/) - Yes. We help startups plan, build and launch digital products including SaaS platforms, mobile apps and MVPs. - [Do you offer mobile and web development?](https://shoothill.com/do-you-offer-mobile-and-web-development/) - Yes. We build mobile apps, web platforms, dashboards and integrated systems tailored to your needs. - [What is a software house?](https://shoothill.com/what-is-a-software-house/) - A software house is a company that designs, develops and supports custom software solutions for businesses. - [Is your team based in Telford?](https://shoothill.com/is-your-team-based-in-telford/) - Yes. We operate from The Quad in Telford’s Station Quarter and work with businesses across the region. - [Can you help with project scoping?](https://shoothill.com/can-you-help-with-project-scoping/) - Absolutely. We support everything from initial planning to technical architecture and delivery. - [Do you offer consultancy for existing systems?](https://shoothill.com/do-you-offer-consultancy-for-existing-systems/) - Yes. We assess current tools and recommend improvements or integrations to enhance performance. - [What does software consultancy involve?](https://shoothill.com/what-does-software-consultancy-involve/) - We help businesses plan, design and implement digital solutions that solve real operational challenges. - [How do you measure SEO success?](https://shoothill.com/how-do-you-measure-seo-success/) - We track rankings, traffic, engagement and conversions using detailed analytics and reports. - [Can you help with content creation?](https://shoothill.com/can-you-help-with-content-creation/) - Yes. We provide keyword research, content strategy and copywriting to support your SEO goals. - [Do you offer local SEO services?](https://shoothill.com/do-you-offer-local-seo-services/) - Yes. We optimise your site for Shrewsbury and surrounding areas to attract nearby customers. - [What is SEO and why does it matter?](https://shoothill.com/what-is-seo-and-why-does-it-matter/) - SEO improves your website’s visibility in search engines, helping more people find your business online. - [Can I add new features later?](https://shoothill.com/is-the-software-secure-2/) - Absolutely. Our platforms are modular and scalable to support future growth. - [What is SaaS custom software?](https://shoothill.com/what-is-saas-custom-software/) - It’s a cloud-based platform built specifically for your business, offering tailored features and full control. - [What IT services do you offer in Shrewsbury?](https://shoothill.com/what-it-services-do-you-offer-in-shrewsbury/) - We provide managed IT support, cybersecurity, cloud services, network setup, and custom software development. - [Do you offer training for new systems?](https://shoothill.com/can-you-help-us-automate-manual-processes-2/) - Absolutely. We provide onboarding and support to ensure successful adoption. - [What industries do you work with?](https://shoothill.com/what-industries-do-you-work-with/) - We’ve worked with construction, manufacturing, education, professional services and more. - [Is this service only for Shrewsbury-based businesses?](https://shoothill.com/is-this-service-only-for-shrewsbury-based-businesses/) - No. While we’re based in Shrewsbury, we work with clients across the UK. - [Do you offer support after the consultation?](https://shoothill.com/do-you-offer-support-after-the-consultation/) - We offer ongoing consultancy, training and technical support as needed. - [Can you help us choose the right software?](https://shoothill.com/can-you-help-us-choose-the-right-software/) - Yes. We guide you through selecting, planning and implementing the best-fit tools for your business. - [What does digital consulting involve?](https://shoothill.com/what-does-digital-consulting-involve-2/) - We assess your current systems, identify opportunities for improvement and recommend tailored digital solutions. - [Is the software secure?](https://shoothill.com/is-the-software-secure/) - We implement best practices in data protection, user authentication and secure hosting. - [Will the platform scale as my business grows?](https://shoothill.com/will-the-platform-scale-as-my-business-grows/) - Absolutely. Our SaaS solutions are built with scalable architecture to support future growth. - [Will the transformation disrupt our current operations?](https://shoothill.com/will-the-transformation-disrupt-our-current-operations/) - We work to minimise disruption by integrating with your existing systems and planning carefully. - [Can you help us automate manual processes?](https://shoothill.com/can-you-help-us-automate-manual-processes/) - Definitely. We specialise in identifying and automating repetitive tasks. - [Do you offer support for implementation?](https://shoothill.com/do-you-offer-support-for-implementation/) - Yes. We provide hands-on support from planning through to delivery and training. - [What is digital transformation?](https://shoothill.com/what-is-digital-transformation/) - It’s the process of using technology to improve business operations, efficiency and customer experience. - [Is this service only for large businesses?](https://shoothill.com/is-this-service-only-for-large-businesses/) - No. We work with organisations of all sizes across Shrewsbury and Shropshire. - [Can you advise on software selection or development?](https://shoothill.com/can-you-advise-on-software-selection-or-development/) - Absolutely. We guide you through choosing or building the right tools for your needs. - [What does digital consulting involve?](https://shoothill.com/what-does-digital-consulting-involve/) - We assess your current systems, identify opportunities for improvement and recommend tailored digital solutions. - [Do you offer strategy planning?](https://shoothill.com/do-you-offer-strategy-planning/) - Yes. We help align your technology with business goals through clear, actionable strategies. - [Can it generate compliance reports?](https://shoothill.com/can-it-generate-compliance-reports/) - Yes. We can automate reporting for regulatory and client requirements. - [Will it track production and delivery schedules?](https://shoothill.com/will-it-track-production-and-delivery-schedules/) - Absolutely. Our systems include real-time tracking and coordination features. - [Can site teams access the software on mobile?](https://shoothill.com/can-site-teams-access-the-software-on-mobile/) - Yes. We build mobile-friendly platforms with offline functionality for use in the field. - [How does custom software support modular construction?](https://shoothill.com/how-does-custom-software-support-modular-construction/) - It helps manage offsite production, logistics, installation and compliance through tailored digital tools. - [Is the integration secure?](https://shoothill.com/is-the-integration-secure/) - We implement secure APIs and access controls to protect your data during and after integration. - [Will integration improve data accuracy?](https://shoothill.com/will-integration-improve-data-accuracy/) - Definitely. Automated syncing reduces manual entry and errors, improving consistency across systems. - [Can you integrate legacy systems?](https://shoothill.com/can-you-integrate-legacy-systems/) - Yes. We specialise in bridging older tools with modern platforms to extend their value. - [What is custom software integration?](https://shoothill.com/what-is-custom-software-integration/) - It’s the process of connecting your existing systems with new or custom-built software to create a seamless workflow. - [Will it integrate with other tools we use?](https://shoothill.com/will-it-integrate-with-other-tools-we-use/) - Absolutely. We support integration with CRMs, ERPs, payment gateways and more. - [What is a custom SaaS solution?](https://shoothill.com/what-is-a-custom-saas-solution/) - It’s a cloud-based software platform built specifically for your business, offering tailored features and full control over functionality. - [Do you provide analytics and reporting tools?](https://shoothill.com/do-you-provide-analytics-and-reporting-tools/) - Yes. Real-time dashboards and custom reports are built into every platform. - [Is hosting included?](https://shoothill.com/is-hosting-included/) - We offer cloud hosting options with full scalability and security. - [Can I add new features over time?](https://shoothill.com/can-i-add-new-features-over-time/) - Yes. Our platforms are modular and scalable, so you can expand functionality as your business grows. - [What’s the difference between custom and off-the-shelf SaaS?](https://shoothill.com/whats-the-difference-between-custom-and-off-the-shelf-saas/) - Custom SaaS is built around your business needs, offering better flexibility, integration and long-term value than generic platforms. - [Will the software work with our existing systems?](https://shoothill.com/will-the-software-work-with-our-existing-systems/) - Yes. We design solutions that integrate with your current tools and workflows. - [Can your solutions help with Part L compliance?](https://shoothill.com/can-your-solutions-help-with-part-l-compliance/) - Absolutely. We’ve delivered platforms that support energy efficiency tracking and reporting. - [Do you offer mobile apps for site teams?](https://shoothill.com/do-you-offer-mobile-apps-for-site-teams/) - Yes. We build mobile tools for snagging, reporting, compliance and more. - [What does digital transformation mean for construction?](https://shoothill.com/what-does-digital-transformation-mean-for-construction/) - It means replacing manual processes and disconnected tools with integrated software that improves efficiency, compliance and communication. - [Can I integrate third-party tools?](https://shoothill.com/can-i-integrate-third-party-tools/) - We support integrations with CRMs, payment gateways, analytics tools and more. - [Is the platform mobile-friendly?](https://shoothill.com/can-i-manage-users-and-permissions/) - All our SaaS platforms are designed to work across desktop, tablet and mobile devices. - [What is a bespoke SaaS platform?](https://shoothill.com/what-is-a-bespoke-saas-platform/) - It’s a cloud-based software solution built specifically for your business, offering full control over features, design and scalability. - [How long does it take to build a custom app?](https://shoothill.com/how-long-does-it-take-to-build-a-custom-app/) - Timelines vary based on complexity, but we’ll provide a clear roadmap during your consultation. - [Will the app integrate with our existing systems?](https://shoothill.com/will-the-app-integrate-with-our-existing-systems/) - Yes. We specialise in integrating mobile apps with CRMs, ERPs and other business platforms. - [Can your apps work offline?](https://shoothill.com/can-your-apps-work-offline/) - Absolutely. We build apps with offline functionality so your teams can stay productive even without a signal. - [Do you build apps for both iOS and Android?](https://shoothill.com/do-you-build-apps-for-both-ios-and-android/) - Ongoing support and maintenance are available to ensure your software continues to perform as your business evolves. - [What is affordable custom software?](https://shoothill.com/what-is-affordable-custom-software/) - Affordable custom software is tailored to your business needs without the high cost of enterprise solutions. It’s built to solve specific problems efficiently and cost-effectively. - [How is it different from off-the-shelf software?](https://shoothill.com/how-is-it-different-from-off-the-shelf-software/) - Unlike generic tools, custom software is designed around your workflows, offering better integration, usability and long-term value. - [Can I start small and scale later?](https://shoothill.com/can-i-start-small-and-scale-later/) - Yes. We build modular platforms that can grow with your business, so you only pay for what you need now. - [Is support included?](https://shoothill.com/is-support-included/) - Ongoing support and maintenance are available to ensure your software continues to perform as your business evolves. - [How long does it take to build a website?](https://shoothill.com/how-long-does-it-take-to-build-a-website/) - [Will I be able to update the site myself?](https://shoothill.com/can-you-help-with-content-and-images/) - Yes, we build on user-friendly platforms like WordPress with our added easy update features. We’ll also teach you how to make updates. Or we can manage it for you. - [What does it cost?](https://shoothill.com/what-does-it-cost/) - Yes, we build on user-friendly platforms like WordPress with our added easy update features. We’ll also teach you how to make updates. Or we can manage it for you. - [Mobile-first approach](https://shoothill.com/test-post-2/) - [Ongoing support](https://shoothill.com/ongoing-support/) - [Fast & secure hosting](https://shoothill.com/fast-secure-hosting/) - [ARH Group](https://shoothill.com/arh-group-2/) - [Sharmans](https://shoothill.com/arh-group/) - [Super Socks](https://shoothill.com/super-socks/) - [STFC](https://shoothill.com/stfc/) - [Business Gym](https://shoothill.com/business-gym-2/) - [TGM](https://shoothill.com/tgm-2/) - [Do you only work with businesses in Glastonbury?](https://shoothill.com/accordion-item-test-2-2/) - [Template page image carousel test 2](https://shoothill.com/template-page-image-carousel-test-2/) - [Template page image carousel test 1](https://shoothill.com/template-page-image-carousel-test-1/) - [Microsoft Legacy MFA is now unsafe and you might have missed it](https://shoothill.com/microsoft-legacy-mfa-is-now-unsafe-and-you-might-have-missed-it/) - As the tech world focuses on the upcoming Windows 10 end of life (October 14, 2025), a critical security update from Microsoft has flown under the radar — and it could leave your organisation exposed. Legacy MFA and SSPR policies retire on September 30, 2025 Microsoft is officially retiring its legacy Multi-Factor Authentication (MFA) and - [Shoothill Becomes Official IT Partner of Shrewsbury Town Foundation](https://shoothill.com/shoothill-becomes-official-it-partner-of-shrewsbury-town-foundation/) - Shoothill Becomes Official IT Partner of Shrewsbury Town Foundation Shrewsbury Town Foundation has announced Shoothill as its official IT partner, strengthening its digital capabilities to support communities across Shropshire. Building on Shoothill’s successful collaboration with Shrewsbury Town Football Club, this new partnership marks a significant step forward in supporting the Foundation’s mission to deliver impactful programmes in education, employability, health, - [Custom SaaS solutions: Tailored technology for ambitious businesses](https://shoothill.com/custom-saas-solutions-tailored-technology-for-ambitious-businesses/) - Custom SaaS solutions: Tailored technology for ambitious businesses In today’s fast-paced digital landscape, businesses need more than off-the-shelf software—they need solutions that adapt to their unique goals, workflows, and growth trajectories. That’s where custom SaaS (Software as a Service) comes in. Why Custom SaaS? Unlike generic platforms, custom SaaS is built around your business—not the - [How to plan a zero-downtime Windows 11 migration for your organisation](https://shoothill.com/how-to-plan-a-zero-downtime-windows-11-migration-for-your-organisation/) - Discover how to migrate to Windows 11 without disrupting your business operations using phased rollouts, virtualisation, and smart scheduling. - [The real cost of upgrading to Windows 11: Budgeting for hardware, training, and downtime](https://shoothill.com/the-real-cost-of-upgrading-to-windows-11-budgeting-for-hardware-training-and-downtime/) - Learn the true cost of upgrading to Windows 11, including hardware, staff training, licensing, and potential downtime for your business. - [Windows 11 security features that matter to your business](https://shoothill.com/windows-11-security-features-that-matter-to-your-business/) - Explore key Windows 11 security features like TPM 2.0, BitLocker, and Defender integration that help protect your business from modern threats. - [How Shoothill Combines Innovation and Strategy in Its Custom Software](https://shoothill.com/how-shoothill-combines-innovation-and-strategy-in-its-custom-software/) - How Shoothill Combines Innovation and Strategy in Its Custom Software In a world where digital transformation is no longer optional, Shoothill has carved out a reputation for delivering custom software that is as strategic as it is innovative. From conservation tech to e-commerce personalisation and immersive storytelling, Shoothill’s work exemplifies how bespoke digital solutions can - [AI Innovation Helps UK Government Recover £500 Million in Fraud Losses](https://shoothill.com/ai-innovation-helps-uk-government-recover-500-million-in-fraud-losses/) - AI Innovation Helps UK Government Recover £500 Million in Fraud Losses The UK government has announced that a cutting-edge artificial intelligence tool has helped recover nearly £500 million lost to fraud over the past year. Developed by researchers in the Cabinet Office, the Fraud Risk Assessment Accelerator is being hailed as a breakthrough in safeguarding public funds. More than £186 - [Shoothill Group Raises Over £1,100 for Severn Hospice at Charity Golf Day](https://shoothill.com/shoothill-group-raises-over-1100-for-severn-hospice-at-charity-golf-day/) - Shoothill Group is proud to announce that its recent charity golf day has raised more than £1,100 in support of Severn Hospice, helping fund vital care for families across Shropshire, Telford & Wrekin, and Mid Wales. - [What Microsoft's £22 billion investment means to your business](https://shoothill.com/what-microsofts-22-billion-investment-means-to-your-business/) - Find out if your office PC is compatible with Windows 11 and learn how to check hardware requirements before Windows 10 support ends. - [Does my office PC work with Windows 11?](https://shoothill.com/does-my-office-pc-work-with-windows-11/) - Find out if your office PC is compatible with Windows 11 and learn how to check hardware requirements before Windows 10 support ends. - [How GaugeMap helps communities with flood preparation](https://shoothill.com/how-gaugemap-helps-communities-with-flood-preparation/) - GaugeMap by Shoothill empowers UK communities with live river level data to prepare for floods, protect property, and support emergency response efforts. - [Tech Tip – Using Images and Audio in ChatGPT WhatsApp Chats](https://shoothill.com/tech-tip-using-images-and-audio-in-chatgpt-whatsapp-chats/) - Learn how to send images and voice messages to ChatGPT via WhatsApp—unlocking AI-powered photo analysis and hands-free voice interaction. - [GaugeMap](https://shoothill.com/gaugemap/) - GaugeMap is Shoothill’s award-winning live map of UK river levels, powered by Environment Agency data to support flood awareness and emergency response. - [What is GaugeMap and why it matters](https://shoothill.com/what-is-gaugemap-and-why-it-matters/) - GaugeMap is Shoothill’s award-winning platform for real-time river level data, helping citizens and responders stay alert to flood risks across the UK. - [Tech News : Alexa Voice Recordings Being Sent To Amazon](https://shoothill.com/tech-news-alexa-voice-recordings-being-sent-to-amazon/) - Amazon is removing Alexa’s privacy setting that blocked voice recordings—learn what this means for users, data privacy, and the future of smart assistants. - [Housebuilder Pro](https://shoothill.com/housebuilder-pro/) - Housebuilder Pro is Shoothill’s all-in-one software platform for new home builders—streamlining sales, admin, customer care, and snagging in one smart system. - [Metro Bank faces £16 million fine due to data entry failures](https://shoothill.com/metro-bank-faces-16-million-fine-due-to-data-entry-failures/) - Metro Bank’s £16M FCA fine highlights the risks of poor data entry. Learn how bespoke software from Shoothill helps businesses stay compliant and secure. - [Measuring the ROI of digital transformation](https://shoothill.com/measuring-the-roi-of-digital-transformation/) - Learn how Shoothill helps businesses measure digital transformation ROI with clear objectives, cost-benefit analysis, and real-world performance metrics. - [Super Socks Online](https://shoothill.com/super-socks-online/) - Discover how Shoothill helped Super Socks become the UK’s leading personalised sock brand with smart digital solutions and scalable e-commerce technology. - [D4Drivers](https://shoothill.com/d4drivers/) - Discover how Shoothill transformed D4Drivers’ manual booking system into a smart, automated platform for faster, error-free medical appointment scheduling. - [How to measure ROI on digital transformation](https://shoothill.com/how-to-measure-roi-on-digital-transformation/) - Learn how to measure ROI on digital transformation with real examples, clear metrics, and a simple formula to assess business impact. - [Why Shoothill Acquired Dynacom IT Support and Why You Should Care](https://shoothill.com/why-shoothill-acquired-dynacom-it-support-and-why-you-should-care/) - Shoothill’s acquisition of Dynacom IT Support expands its national reach and strengthens its full-service digital technology offering. Learn why it matters. - [Shoothill's 'GaugeMap' receives recognition from The Guardian](https://shoothill.com/shoothills-gaugemap-receives-recognition-from-the-guardian/) - Discover how Shoothill’s Gaugemap earned national recognition from The Guardian for its innovative flood monitoring technology and public impact. - [Free vs Paid: Understanding your Windows 11 upgrade options](https://shoothill.com/free-vs-paid-understanding-your-windows-11-upgrade-options/) - Explore the difference between free and paid Windows 11 upgrade paths, including licensing, enterprise features, and cloud-based solutions. - [Outcome-driven IT Services: Delivering measurable business value](https://shoothill.com/outcome-driven-it-services-delivering-measurable-business-value/) - Discover how outcome-driven IT services deliver measurable business value by aligning technology with strategic goals, improving efficiency, and driving innovation. - [What the Google antitrust ruling means for businesses](https://shoothill.com/what-the-google-antitrust-ruling-means-for-businesses/) - Google avoids a breakup in a major US antitrust ruling, but new restrictions on search, data sharing and AI could reshape how businesses use its services. Here's what you need to know. - [A small step for man, a giant leap in visualisation: Shoothill’s Apollo 11 DeepZoom](https://shoothill.com/a-small-step-for-man-a-giant-leap-in-visualisation-shoothills-apollo-11-deepzoom/) - Explore Shoothill’s Apollo 11 DeepZoom, an extraordinary one trillion pixel visualisation that reimagines the Moon landing. A small step for man, a giant leap in digital storytelling. - [Custom software SDAAS: Tailoring solutions for business needs](https://shoothill.com/custom-software-sdaas-tailoring-solutions-for-business-needs/) - Discover the benefits of custom software SDAAS (Software Development as a Service) and how tailored solutions can support your business growth, agility, and digital transformation. - [Pros and cons of Software as a Service: What businesses should know](https://shoothill.com/pros-and-cons-of-software-as-a-service-what-businesses-should-know/) - Explore the pros and cons of Software as a Service (SaaS) and discover whether it's the right fit for your business. Shoothill breaks down the benefits and limitations of SaaS platforms. - [To buy SaaS or build custom software: Making the Right Choice](https://shoothill.com/to-buy-saas-or-build-custom-software-making-the-right-choice/) - Discover whether to buy SaaS or build custom software for your business. Shoothill breaks down the pros, cons, and key considerations to help you make the right choice. - [HMRC uses AI to monitor social media in tax fraud investigations](https://shoothill.com/hmrc-uses-ai-to-monitor-social-media-in-tax-fraud-investigations/) - HMRC uses AI to monitor social media in tax fraud investigations In a striking example of AI’s expanding role in public services, HMRC has confirmed it uses artificial intelligence to monitor social media posts as part of criminal investigations into suspected tax fraud. The technology helps compile and analyse data, streamlining the process for investigators - [Custom software development with Shoothill: Bespoke software that drives results](https://shoothill.com/custom-software-development-with-shoothill-tailored-solutions-that-drive-results/) - Custom software development with Shoothill: Bespoke solutions that drive results In today’s fast-paced digital landscape, businesses need more than off-the-shelf solutions—they need custom software development that aligns with their unique goals and workflows. That’s where Shoothill excels. As a leading UK-based software development company, Shoothill specialises in building bespoke digital solutions that solve real-world problems - [Shoothill’s top 5 digital transformation tips for business success](https://shoothill.com/shoothills-top-5-digital-transformation-tips-for-business-success/) - Shoothill’s top 5 digital transformation tips for business success In a world where technology evolves faster than ever, businesses must embrace digital transformation to stay competitive. But transformation isn’t just about adopting new tools—it’s about reshaping how your business operates, delivers value, and engages with customers. At Shoothill, we’ve helped hundreds of organisations navigate this journey. Here - [Google’s new AI mode: A game changer for search, but what does it mean for your business?](https://shoothill.com/googles-new-ai-mode-a-game-changer-for-search-but-what-does-it-mean-for-your-business/) - Google’s new AI mode: A game changer for search, but what does it mean for your business? Google has just flipped the script on how we search—and how businesses get found. With the full rollout of Google’s AI Mode, also known as the Search Generative Experience (SGE), the traditional list of blue links is being replaced by AI-generated - [The hidden cost of convenience: Taking back data sovereignty](https://shoothill.com/the-hidden-cost-of-convenience-taking-back-data-sovereignty/) - The hidden cost of convenience: Taking back data sovereignty The recent controversy around WeTransfer’s terms of service has exposed a growing concern in the digital world: how easily your data can be used, misused, or misunderstood in the age of AI and cloud-based software tools. Recently, WeTransfer received backlash for the possibility that they used - [The ROI of digital tools in local government](https://shoothill.com/the-roi-of-digital-tools-in-local-government/) - The ROI of digital tools in local government Across the UK, local authorities are under increasing pressure to deliver better services with fewer resources. From housing and planning to emergency response and environmental monitoring, the demands on councils are growing—while budgets remain tight. In this context, the adoption of digital tools in local government is no longer - [The no-code and low-code boom](https://shoothill.com/the-no-code-and-low-code-boom/) - The no-code and low-code boom In recent years, no-code and low-code platforms have surged in popularity, enabling non-technical staff to build internal tools and automate workflows with minimal coding. While this democratisation of software development is exciting, it’s not without its challenges, and that’s where Shoothill’s expertise in custom software development becomes invaluable. Key challenges businesses face - [Digital transformation in construction: A roadmap](https://shoothill.com/digital-transformation-in-construction-a-roadmap/) - Digital transformation in construction: A roadmap The construction industry is undergoing a seismic shift. As digital technologies continue to reshape how we design, build, and manage infrastructure, businesses that embrace transformation are gaining a clear competitive edge. But digital transformation isn’t just about adopting new tools—it’s about rethinking how your entire organisation operates. At Shoothill, - [Shoothill explains: What is an API and why should you care?](https://shoothill.com/shoothill-explains-what-is-an-api-and-why-should-you-care/) - Shoothill explains: What is an API and why should you care? 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Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [BettyBetBet](https://shoothill.com/bettybetbet/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Media & Publishing Platforms: Are Off-the-Shelf CMS Tools Limiting Your Creative Reach?](https://shoothill.com/media-publishing-platforms-are-off-the-shelf-cms-tools-limiting-your-creative-reach/) - In the digital-first world of media and publishing, your content delivery system is everything. The right platform should empower you to produce, distribute, and monetise content without friction. Many organisations start with solutions like WordPress, Contentful, Adobe Experience Manager, or Ghost—all popular CMS platforms with their own strengths. But as your content strategy becomes more - [E-commerce Platforms: Are Off-the-Shelf Solutions Limiting Your Online Growth?](https://shoothill.com/e-commerce-platforms-are-off-the-shelf-solutions-limiting-your-online-growth/) - In today’s highly competitive digital marketplace, choosing the right e-commerce platform can make or break your business. Popular tools like Shopify, BigCommerce, Magento (Adobe Commerce), and WooCommerce offer powerful ways to launch and scale an online store—but they’re not without limitations. If your business is growing or requires unique workflows, you may find yourself - [Off-the-Shelf Logistics Software: Is It Driving Your Fleet Forward—Or Holding It Back?](https://shoothill.com/off-the-shelf-logistics-software-is-it-driving-your-fleet-forward-or-holding-it-back/) - For transport and logistics firms, efficiency isn’t optional—it’s survival. Managing vehicles, planning routes, tracking deliveries, and ensuring regulatory compliance are all mission-critical. That’s why many firms turn to tools like Samsara, Fleetio, LogiNext, and Onfleet to manage operations. These platforms provide impressive features—but they’re not always a perfect fit. If you’ve ever found yourself wrestling - [Innovation Software Should Be as Flexible as Your Ideas](https://shoothill.com/innovation-software-should-be-as-flexible-as-your-ideas/) - In the fast-paced world of product development and innovation, your team needs tools that evolve as quickly as your ideas. While platforms like Productboard, Aha!, Notion, and Miro are commonly used for product planning, strategy, and collaboration, they often work within the confines of their own frameworks. If you’ve ever found yourself bending your processes - [Off-the-Shelf Nonprofit Software: Are These Platforms Truly Serving Your Mission?](https://shoothill.com/off-the-shelf-nonprofit-software-are-these-platforms-truly-serving-your-mission/) - Nonprofits and NGOs operate with unique challenges—limited budgets, donor expectations, complex reporting obligations, and the constant pressure to demonstrate impact. To support these demands, many turn to ready-made platforms like Salesforce Nonprofit Cloud, Bloomerang, Kindful, and EveryAction. These systems offer helpful tools for donor management, fundraising, and campaign coordination. But are these off-the-shelf solutions - [What makes a great dashboard? 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These strategic expansions mark a significant milestone in our mission to bring cutting-edge software solutions, websites, marketing services and IT support - [Education & Training Platforms: Is Your Learning Management System Holding You Back?](https://shoothill.com/education-training-platforms-is-your-learning-management-system-holding-you-back/) - In the rapidly evolving world of education and corporate training, the right platform is essential to deliver engaging, efficient, and scalable learning experiences. Moodle, TalentLMS, Thinkific, and Blackboard are all widely used in the Learning Management System (LMS) space. Each of these platforms offers a range of functionalities, but none of them can provide the - [Insurance Software Platforms: Are Your Systems Keeping Up with the Changing Landscape?](https://shoothill.com/insurance-software-platforms-are-your-systems-keeping-up-with-the-changing-landscape/) - In the fast-evolving world of insurance, efficiency, accuracy, and scalability are paramount. Platforms like Applied Epic, Guidewire, Duck Creek, and Zywave offer comprehensive solutions for managing policies, claims, and broker relationships. However, as your business grows, these off-the-shelf systems might begin to feel more like obstacles than solutions. Let’s explore these popular platforms in detail, - [Banking & Fintech Software Solutions: Is Your Current System Future-Proof?](https://shoothill.com/banking-fintech-software-solutions-is-your-current-system-future-proof/) - The banking and fintech sectors are experiencing rapid digital transformation. As customer expectations evolve and financial services become more complex, traditional core banking systems no longer suffice. Platforms like Mambu, nCino, FIS, and Temenos have made significant strides in modernising banking operations. However, off-the-shelf systems can often fall short of meeting the unique needs of - [Sales Software Platforms: Are Standard CRMs Limiting Your Sales Team's Potential?](https://shoothill.com/sales-software-platforms-are-standard-crms-limiting-your-sales-teams-potential/) - The modern sales team is expected to work smarter, move faster, and deliver results in increasingly competitive markets. From managing leads and tracking pipelines to automating outreach and analysing performance, today’s sales professionals rely on a variety of tools to stay productive. Platforms like Salesforce, HubSpot CRM, Pipedrive, and Zoho CRM are widely used to - [Marketing Software Platforms: Are You Outgrowing One-Size-Fits-All Solutions?](https://shoothill.com/marketing-software-platforms-are-you-outgrowing-one-size-fits-all-solutions/) - Today’s marketers are juggling more platforms, channels, and data streams than ever before. From email campaigns and social media to SEO tracking and automation, the modern marketing stack can feel bloated—and often disjointed. Tools like Mailchimp, Hootsuite, Marketo, and SEMrush are widely used, but they weren’t built with your specific strategy, audience, or reporting needs - [Shoothill opens new North West office to support continued growth](https://shoothill.com/shoothill-opens-new-north-west-office-to-support-continued-growth/) - Shoothill opens new North West office to support continued growth Shoothill, the Shrewsbury-based full-service digital technology provider, is proud to announce the opening of a new office in Chester. This strategic expansion supports the company’s growing client base in the North West and marks another milestone in its national growth journey. The new Chester office - [Bridging the digital skills gap: What your team needs to know in 2025](https://shoothill.com/bridging-the-digital-skills-gap-what-your-team-needs-to-know-in-2025/) - Bridging the digital skills gap: What your team needs to know in 2025 As digital transformation continues to accelerate, many small and medium-sized enterprises (SMEs) are finding themselves facing a growing challenge: the digital skills gap. While new technologies offer exciting opportunities, they also demand new capabilities, and not every team is equipped to keep - [Business Intelligence Software Should Tell Your Story, Not Just Show the Data](https://shoothill.com/business-intelligence-software-should-tell-your-story-not-just-show-the-data/) - Business intelligence (BI) and data analytics tools like Power BI, Tableau, Looker, and Qlik Sense have revolutionised the way businesses analyse and visualise data. But while these tools are powerful, they often fall short when it comes to customisation, integration, and scalability—especially for organisations with specific needs or complex data structures. When off-the-shelf tools aren't - [Off-the-Shelf Helpdesk Tools Can Only Take You So Far](https://shoothill.com/off-the-shelf-helpdesk-tools-can-only-take-you-so-far/) - Delivering great customer support isn’t just about resolving tickets—it’s about how you manage, track, and improve the entire service experience. Tools like Zendesk, Freshdesk, Intercom, and Help Scout provide structured systems to streamline support. But as your business grows or becomes more complex, these out-of-the-box tools can start to feel... boxed in. Zendesk – Powerful, - [Project Management Software That Works Like Your Team Does](https://shoothill.com/project-management-software-that-works-like-your-team-does/) - From planning and scheduling to collaboration and reporting, project management is the glue that holds cross-functional teams together. Tools like Trello, Microsoft Project, Wrike, and Basecamp aim to streamline workflows, but all too often, businesses find themselves adapting to the software instead of the software adapting to them. That’s where a bespoke solution—designed around your - [IT & Technology Software: Are Standard Tools Undermining Your IT Strategy?](https://shoothill.com/it-technology-software-are-standard-tools-undermining-your-it-strategy/) - From managing tickets and helpdesks to monitoring infrastructure and coordinating development work, IT departments are the invisible engine rooms of modern businesses. Tools like Jira, ServiceNow, Freshservice, and ManageEngine are widely adopted to support these functions—but are they truly aligned with how your organisation operates? Out-of-the-box IT management tools are powerful, but they often come - [Trimble Unity: Utility Mapping and Data Collection – But Does It Really Fit Your Needs?](https://shoothill.com/trimble-unity-utility-mapping-and-data-collection-but-does-it-really-fit-your-needs/) - Managing utilities and infrastructure requires reliable mapping and data collection tools to ensure accuracy in operations, maintenance, and planning. Trimble Unity is a cloud-based solution designed specifically for utilities, offering tools for GIS mapping, asset management, and field data collection. While it’s highly regarded in the industry, there may be instances where its standardised approach - [UpKeep: Maintenance and Asset Management – But Does It Meet Your Unique Needs?](https://shoothill.com/upkeep-maintenance-and-asset-management-but-does-it-meet-your-unique-needs/) - In the utilities and energy sector, efficient maintenance management and asset tracking are critical to ensuring uptime, reducing costs, and maintaining compliance. UpKeep is a popular platform designed to help organisations manage maintenance requests, work orders, and asset lifecycle data. While it’s a powerful tool, its standardised approach may not always meet the specific requirements - [Procurement Software: Powerful Platforms, But Not Always the Perfect Fit](https://shoothill.com/procurement-software-powerful-platforms-but-not-always-the-perfect-fit/) - Efficient procurement sits at the heart of every successful operation—ensuring goods and services are acquired on time, on budget, and with complete visibility. Tools like Precoro, Procurify, Coupa, and SAP Ariba promise control and clarity, but do they align with your unique workflows? When procurement processes become more about adapting to your software than the - [SAP Business One: A Manufacturing ERP Giant – But Is It Right for You?](https://shoothill.com/sap-business-one-a-manufacturing-erp-giant-but-is-it-right-for-you/) - If you're in manufacturing and exploring enterprise-level software, you've almost certainly encountered SAP Business One. As part of SAP's extensive ERP suite, it’s a heavyweight solution that promises total control over operations—from inventory and production to accounting and customer management. But while it’s powerful, that doesn’t necessarily mean it’s the right fit for - [Cyber security: The cornerstone of Britain's future prosperity and defence](https://shoothill.com/cyber-security-the-cornerstone-of-britains-future-prosperity-and-defence/) - Cyber security: The cornerstone of Britain's future prosperity and defence The United Kingdom's national security and economic vitality are increasingly intertwined with robust cyber defences. The 2025 Strategic Defence Review (SDR) underscores this reality, highlighting cyber security as a pivotal element in safeguarding the nation's interests. The evolving threat landscape The SDR identifies cyber attacks - [Shoothill Partners with Evolve My Media to Enhance Content Marketing Services](https://shoothill.com/shoothill-partners-with-evolve-my-media-to-enhance-content-marketing-services/) - Shoothill Partners with Evolve My Media to Enhance Content Marketing Services Shoothill, a leading full-service digital technology provider, is pleased to announce a strategic partnership with Evolve My Media, a dynamic social media marketing agency. This partnership will ensure Shoothill clients have access to high-quality content as a part of their Shoothill Create, design and - [Is Procore right for your construction business – Or is it time to consider a custom software solution?](https://shoothill.com/is-procore-right-for-your-construction-business-or-is-it-time-to-consider-a-custom-software-solution/) - When it comes to managing construction projects, staying on top of budgets, timelines, resources, and communication is essential. 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Let’s explore what Fishbowl does well—and why a bespoke software solution - [Autodesk Construction Cloud: Powerful design collaboration—But is it the right fit for your business?](https://shoothill.com/autodesk-construction-cloud-powerful-design-collaboration-but-is-it-the-right-fit-for-your-business/) - In the world of construction, design and collaboration are more intertwined than ever. With complex architectural models, engineering inputs, and coordination across multiple teams, getting everyone on the same page is no small feat. That’s where Autodesk Construction Cloud (ACC) comes in—a powerful suite of tools designed to bridge the gap between design and site - [Buildertrend: A solid scheduling tool – But is it holding your construction business back?](https://shoothill.com/buildertrend-a-solid-scheduling-tool-but-is-it-holding-your-construction-business-back/) - Managing construction projects involves more than ticking off tasks on a timeline. It means keeping clients informed, balancing budgets, coordinating subcontractors, and adapting quickly when things change. That’s where Buildertrend comes in—a popular software platform designed to help homebuilders and remodelers manage their workflow from start to finish. But as with any out-of-the-box solution, Buildertrend - [Odoo: A flexible ERP system for manufacturers – But is it too much (or too little)?](https://shoothill.com/odoo-a-flexible-erp-system-for-manufacturers-but-is-it-too-much-or-too-little/) - Enterprise Resource Planning (ERP) systems are essential for manufacturers who want to unify their processes—from inventory and production to sales and finance. Odoo has emerged as a flexible, modular ERP platform offering a wide range of business apps, including manufacturing-specific tools. But as with any one-size-fits-all system, it doesn’t always provide the perfect fit. In - [Low-code, high cost? 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At Shoothill, we work with organisations of all sizes to build and support modern digital - [Shadow AI – Threat or Opportunity?](https://shoothill.com/shadow-ai-threat-or-opportunity/) - Shadow AI – Threat or Opportunity? As AI tools become more powerful, accessible, and deeply embedded in everyday work, a new digital frontier is emerging—not in the boardroom, but in the shadows. This week we examine the rise of “shadow AI”: employees using unauthorised artificial intelligence tools to boost productivity and creativity at work—often without - [Nick Taylor appointed Managing Director of Housebuilder Pro](https://shoothill.com/nick-taylor-appointed-managing-director-of-housebuilder-pro/) - Nick Taylor appointed Managing Director of Housebuilder Pro Housebuilder Pro, the specialist software provider for the UK housebuilding sector, has announced the appointment of Nick Taylor as Managing Director. Nick’s promotion follows five years with the company, during which time he has played a central role in the growth and evolution of the platform. After - [The End of Google Ads? A Ruling to Impact British Businesses](https://shoothill.com/the-end-of-google-ads-a-ruling-to-impact-british-businesses/) - The End of Google Ads? A Ruling to Impact British Businesses A recent ruling by the U.S. Department of Justice (DOJ) has significant implications for businesses using Google Ads for lead generation. The DOJ has proposed that Google divest key components of its advertising technology, specifically its Ad Exchange (AdX) and DoubleClick for Publishers (DFP), - [Shoothill opens new Telford base to support growing demand](https://shoothill.com/shoothill-opens-new-telford-base-to-support-growing-demand/) - Shoothill opens new Telford base to support growing demand Shoothill, the Shrewsbury based full-service digital technology provider has expanded into Telford, with a new base on the third floor of The Quad in Station Quarter. This move supports their growing customer base in the town and marks another step in its national growth strategy. The - [The M&S Cyber Attack: A Digital Bombshell](https://shoothill.com/the-ms-cyber-attack-a-digital-bombshell/) - The M&S Cyber Attack: A Digital Bombshell Recent high-profile cyber-attacks on major UK brands are a stark reminder of the growing risks in our increasingly digital business environment. One of the most disruptive in recent months has been the cyber incident at Marks & Spencer (M&S) — a household name brought to a halt by - [2025: The Return of the App](https://shoothill.com/2025-the-return-of-the-app/) - 2025: The Return of the App 2025 marks a significant resurgence in the adoption and development of bespoke applications. Businesses across sectors are rediscovering the transformative power of tailored apps to enhance operations, engage customers, and streamline processes. At Shoothill, we've observed this trend first-hand, collaborating with clients to craft solutions that drive efficiency and - [Web Design Trends to Inspire Your Next Website](https://shoothill.com/web-design-trends-to-inspire-your-next-website/) - Web Design Trends to Inspire Your Next Website The world of web design continues to push boundaries—balancing creativity, accessibility, and cutting-edge tech to produce websites that help your business to sales. At Shoothill, we’re embracing the latest trends to ensure every site we craft is not only visually stunning but genuinely impactful for all users. - [Tariffs and Technology: How This Impacts Your Business](https://shoothill.com/tariffs-and-technology-how-this-impacts-your-business/) - Tariffs and Technology: How This Impacts Your Business President Donald Trump's recent tariffs are poised to significantly impact the technology sector. No more so than in areas, such as hardware procurement, cloud computing and your business' general IT costs. Like many industries digital technology is built on a global supply chain, and disruptions to this - [Shoothill continues national expansion with Dynacom acquisition](https://shoothill.com/shoothill-continues-national-expansion-with-dynacom-acquisition/) - Shoothill continues national expansion with Dynacom acquisition Shoothill, the Shropshire-based full service digital technology provider, has acquired Essex-based IT support firm Dynacom, furthering its ambition to scale its integrated service offering across the UK. With over 20 years' experience, Dynacom supports businesses nationwide with expert-led IT support, cybersecurity and cloud solutions. Now operating as Dynacom - [BettyBetBet Branding](https://shoothill.com/bettybetbetbranding/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Housebuilder Pro App](https://shoothill.com/housebuilder-pro-app/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Flood Alerts](https://shoothill.com/live-flood-alerts-map/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [My Flood Risk](https://shoothill.com/my-flood-risk/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Halfords Group PLC](https://shoothill.com/halfords-group-plc/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Super Socks Live](https://shoothill.com/super-socks-live/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Harry Potter](https://shoothill.com/harry-potter/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Oodls](https://shoothill.com/oodls/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [My Flood Insurance](https://shoothill.com/my-flood-insurance/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Roofcare](https://shoothill.com/roofcare/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [ARH](https://shoothill.com/arh/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Base](https://shoothill.com/base/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Housebuilder Pro Marketing](https://shoothill.com/housebuilder-pro-marketing/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Business Gym](https://shoothill.com/business-gym/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Collaborative Conveyancing](https://shoothill.com/collaborative-conveyancing/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Acoustafoam](https://shoothill.com/acoustafoam/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Positive Steps Shropshire](https://shoothill.com/positive-steps-shropshire/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Backstage Pass](https://shoothill.com/backstage-pass/) - Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach - [Video Update : How To Create an AI Podcast](https://shoothill.com/video-update-how-to-create-an-ai-podcast/) - This short video is really fascinating and could well be a game-changer when it comes to content production and personalised learning. Learn how to use AI to create an authentic-sounding yet completely AI generated podcast on any topic you care to mention! [Note – To Watch This Video without glitches/interruptions, It may be best to - [Featured Article : ChatGPT’s False Murder Claim](https://shoothill.com/featured-article-chatgpts-false-murder-claim/) - In this week’s featured article, we look at how a false murder claim by ChatGPT has fuelled fresh concerns over AI accuracy and hallucinations. A Father Falsely Accused by AI In quite a shocking story, a Norwegian man has filed a formal complaint after ChatGPT falsely claimed he murdered two of his sons! The case, - [Tech Insight : Google’s $32 Billion Bet on Wiz](https://shoothill.com/tech-insight-googles-32-billion-bet-on-wiz/) - Google Cloud has just signed one of the biggest cybersecurity deals in history with a bold $32 billion all-cash agreement to acquire Wiz, a fast-growing cloud security firm. Awaiting Approval The deal, still subject to regulatory approval, signals Google’s most aggressive move yet to close the gap with rivals Amazon Web Services (AWS) and Microsoft - [Tech News : Council Says AI Could Save Them £60m](https://shoothill.com/tech-news-council-says-ai-could-save-them-60m/) - In a new internal report, Cheshire East Council says it could save as much as £60 million over the next five years by leveraging artificial intelligence (AI). Smart Technology Shift The report highlights how AI could transform everything from customer service to social care, while tackling the authority’s ongoing financial struggles. The plan is part - [Tech News : Cable-Cutting : Cat And Mouse](https://shoothill.com/tech-news-cable-cutting-cat-and-mouse/) - New fibre optic sensing technology is being deployed under the Baltic Sea to detect and deter sabotage attempts on Europe’s critical subsea data cables. Subsea Cables Carry the World’s Internet Many people may not know that nearly all global internet traffic depends on cables running across the seabed. Although these are slender fibre optic lines, - [Company Check : HP’s Toner-Blocking Settlement](https://shoothill.com/company-check-hps-toner-blocking-settlement/) - HP has (quietly) settled a class action lawsuit over claims it deliberately blocked customers from using third-party toner cartridges in its printers, without paying a penny in damages. Locking Out Third-Party Toner The lawsuit centred on HP’s controversial Dynamic Security feature, i.e. software designed to detect and reject toner cartridges not produced by HP itself. - [Sustainability-in-Tech : Electric Vehicles ‘Charged in 5 Mins’](https://shoothill.com/sustainability-in-tech-electric-vehicles-charged-in-5-mins/) - Chinese automaker BYD says its new megawatt charging platform could eliminate range anxiety and double Tesla’s speed, but how does it work, and what could this mean for UK drivers? Charges As Quickly As Filling A Petrol Tank According to Chinese electric vehicle giant BYD, EV charging is about to get a serious upgrade. BYD - [Tech Tip – Create Your Own Custom GPT Assistant](https://shoothill.com/tech-tip-create-your-own-custom-gpt-assistant/) - Want ChatGPT to think like you, sound like you, or specialise in your business niche? With Custom GPTs, you can build your own AI assistant in minutes (no coding needed). Here’s how: Why this works: Custom GPTs let you tailor ChatGPT to your specific needs. Whether it’s drafting copy in your brand tone, answering customer - [Featured Article : Public Hearing Demanded For Apple’s UK Encryption](https://shoothill.com/featured-article-public-hearing-demanded-for-apples-uk-encryption/) - Privacy advocates are calling for Apple’s legal challenge against a secret UK government order to be heard in public, arguing that millions of users’ privacy rights are at stake. Could Set Precedent The case, currently set to be conducted behind closed doors, could set a major precedent for the future of encryption and government surveillance. - [Tech Insight : Is Manus Redefining AI Agents and SEO?](https://shoothill.com/tech-insight-is-manus-redefining-ai-agents-and-seo/) - In this Tech Insight, we look at how Manus, China’s latest AI agent, is redefining autonomous AI applications, its connection to Browser Use, and whether this signals a new shift in search engine optimisation (SEO) and business strategy. Agentic Applications It seems that AI is no longer just about answering questions or generating text, but - [Tech News : Securing IPv4 Addresses For Loans](https://shoothill.com/tech-news-securing-ipv4-addresses-for-loans/) - IPv4.Global, the world’s largest marketplace for IPv4 addresses, has launched a loan programme that allows businesses to use their IPv4 addresses as collateral. A New Way To Get Funding This new initiative gives companies access to funding while still retaining full use of their IP assets, responding to the strong ongoing demand for IPv4 despite - [Company Check : HP’s Deliberate 15-Minute Call-Wait Outcry](https://shoothill.com/company-check-hps-deliberate-15-minute-call-wait-outcry/) - HP has come under scrutiny for implementing a policy that enforced a minimum 15-minute wait time for customers seeking telephone support for consumer PCs and printers. Frustration The move, which was (quietly) introduced earlier this year, was designed to push customers towards self-service digital support options, but it has triggered frustration among users and raised - [Sustainability-in-Tech : Is Geothermal Energy The Future For Data Centres?](https://shoothill.com/sustainability-in-tech-is-geothermal-energy-the-future-for-data-centres/) - A new report from the Rhodium Group claims that advanced geothermal energy could power nearly all new data centres by 2030. A Stable, Renewable Solution With the exponential rise in artificial intelligence (AI) and cloud computing driving unprecedented demand for electricity, the energy consumption of data centres is a growing concern. However, the report suggests - [Video Update : Using ChatGPT’s New ‘Temporary’ Feature](https://shoothill.com/video-update-using-chatgpts-new-temporary-feature/) - In contrast to the ChatGPT ‘memory’ feature (that we outlined last week), this week’s Tech Talk suggests some ways to use their new ‘Temporary’ feature, in case you want to sandbox your conversations and keep them private. [Note – To Watch This Video without glitches/interruptions, It may be best to download it first] - [Featured Article : Banks to Pay Millions After IT Failures Leave Customers Stranded](https://shoothill.com/featured-article-banks-to-pay-millions-after-it-failures-leave-customers-stranded/) - UK banking customers who have faced repeated IT failures are set to receive millions in compensation, following a damning Treasury Committee investigation into the scale and impact of these outages. Nine Banks The inquiry revealed that in the past two years alone, nine major banks and building societies have suffered more than a month’s worth - [Tech Insight : (Unbelievable) AI Advances For Businesses](https://shoothill.com/tech-insight-unbelievable-ai-advances-for-businesses/) - In this Tech Insight, we look at the latest AI developments, including AI agents creating their own language, Opera’s new AI-powered browsing assistant, and a growing debate over the risks of an international race to artificial general intelligence. AI Agents Are Speaking Their Own Language A new experiment called ‘GibberLink’ has just demonstrated an intriguing - [Tech News : “OpenAI To Charge $20,000 a Month for PhD-Level AI Agents”](https://shoothill.com/tech-news-openai-to-charge-20000-a-month-for-phd-level-ai-agents/) - According to a report by The Information, OpenAI is gearing up to introduce a new wave of specialised ‘AI agents’, with some of its most advanced offerings set to cost as much as $20,000 per month. New Revenue Stream For OpenAI With AI development costs rising fast, OpenAI reportedly lost around $5 billion last year due - [Tech News : Mozilla Backtracks on Terms of Use After Backlash](https://shoothill.com/tech-news-mozilla-backtracks-on-terms-of-use-after-backlash/) - Non-profit web tech organisation Mozilla has rewritten Firefox’s Terms of Use after widespread criticism from users who feared the company was overreaching with its data policies. Vague Wording? It seems that the backlash stemmed from vague and broad wording in the updated terms, which many believed gave Mozilla rights over any data entered into the - [The Benefits of Choosing an SME Digital Technology Provider for System Integration](https://shoothill.com/the-benefits-of-choosing-an-sme-digital-technology-provider-for-system-integration/) - The Benefits of Choosing an SME Digital Technology Provider for System Integration System integration is vital for businesses looking to streamline operations, improve efficiency, and enhance customer experience. While larger corporations often turn to big-name technology providers, many businesses are discovering the advantages of working with SME (small and medium-sized enterprise) digital technology providers for - [The Rising Threat of Email Breaches & How to Stay Secure](https://shoothill.com/the-rising-threat-of-email-breaches-how-to-stay-secure/) - Email remains one of the most common entry points for cybercriminals, posing significant risks to businesses of all sizes. Understanding the most frequent email security breaches can help you take proactive measures to protect your organisation from potential threats and keep your business operational. Read on to find out how. Email Security by the Numbers - [The Reality of IT Failures – A Costly Mistake?](https://shoothill.com/the-reality-of-it-failures-a-costly-mistake/) - The Reality of IT Failures – A Costly Mistake? IT failures can strike at any time – and often, they stem from the simplest of actions. Consider this: an employee receives an email with an attachment, perhaps an image file. It looks harmless, maybe even work-related, so they download it without a second thought. Or - [What changes in iPhone security mean for business](https://shoothill.com/what-changes-in-iphone-security-mean-for-business/) - What changes in iPhone security mean for business In recent developments, Apple has announced the removal of its Advanced Data Protection (ADP) feature for iCloud users in the United Kingdom. This decision stems from a directive issued under the UK's Investigatory Powers Act 2016, compelling Apple to provide backdoor access to encrypted iCloud data. Consequently, - [The Hidden Time Sinks In Your Business](https://shoothill.com/the-hidden-time-sinks-in-your-business/) - The Hidden Time Sinks In Your Business Today technology is meant to enhance productivity. However, hidden inefficiencies can result in lost time and reduced output reducing your business’ success. Below, we explore some of the most significant time sinks in business technology and how we mitigate them as a true full-service digital technology provider. Software - [Shoothill and Complete Voice & Data Partner to Deliver Seamless IT and Telecoms Solutions](https://shoothill.com/shoothill-and-complete-voice-data-partner-to-deliver-seamless-it-and-telecoms-solutions/) - Shoothill and Complete Voice & Data Partner to Deliver IT and Telecoms Solutions Shoothill and Complete Voice & Data are pleased to announce a strategic partnership that will enhance the range of services offered to customers. Shoothill will serve as the preferred software development partner and Complete Voice & Data will provide handheld devices, mobile - [The Risk to Your Business, Hidden in Plain Sight.](https://shoothill.com/the-risk-to-your-business-hidden-in-plain-sight/) - The Risk to Your Business, Hidden in Plain Sight. In recent developments, concerns over data security have intensified as major tech companies face allegations of mishandling user information. In this week’s newsletter we’ll discuss the risk to data-privacy that AI tools may pose to your business, even when you don’t have a formal AI system - [Shoothill commissioned to build advanced software solution for ASG](https://shoothill.com/shoothill-commissioned-to-build-advanced-software-solution-for-asg/) - Shoothill commissioned to build advanced software solution for ASG Shoothill, an industry leader in bespoke software development, has been selected by the Advanced Services Group (ASG) to design and build the cutting-edge Business Model Blueprint application. This project underscores both companies’ commitment to innovation and delivering exceptional value to their clients. ASG , a pioneer - [Finding efficiency at every level, turning our attention to marketing projects.](https://shoothill.com/finding-efficiency-at-every-level-turning-our-attention-to-marketing-projects/) - Finding efficiency at every level, turning our attention to marketing projects. Businesses need to streamline operations to stay competitive, and one of the most effective ways to do so is by consolidating marketing, hosting, and web development under a single body, be that a department or full-service digital technology provider like ourselves. This approach offers - [Titanic submarine used spreadsheets to track its movements](https://shoothill.com/titanic-submarine-used-spreadsheets-to-track-its-movements/) - Titanic submarine used spreadsheets to track its movements At Shoothill we know that spreadsheets while a versatile tool are frequently used in businesses and organisations as a stopgap before a better solution is found, but often these spreadsheets remain in place well-beyond their shelf life. While this can work for a while when you’re managing - [Windows 10's end is near – Is your business prepared?](https://shoothill.com/windows-10s-end-is-near-is-your-business-prepared/) - Windows 10's end is near – Is your business prepared? Microsoft has suggested that the free upgrade path from Windows 10 to Windows 11 could be closed soon, and with extended support for Windows 10 ending in October this year. The operating system provider has suggested that the free upgrade is for a 'limited time - [Shoothill powers Positive Steps Shropshire with new website and IT Support](https://shoothill.com/shoothill-powers-positive-steps-shropshire-with-new-website-and-it-support/) - Shoothill powers Positive Steps Shropshire with new website and IT Support Shoothill, a leading digital technology provider is delighted to announce the successful launch of the newly revamped website for Positive Steps Shropshire, a trusted local organisation dedicated to supporting individuals and families in the county. This partnership also includes comprehensive IT support services, ensuring Positive - [Shoothill’s take on the PM’s plan to ‘unleash AI cross the UK’.](https://shoothill.com/shoothills-take-on-the-pms-plan-to-unleash-ai-cross-the-uk/) - The Prime Minister's ambitious plan to "unleash AI across the UK" as a means to boost economic growth has been met with widespread interest and debate. At Shoothill, a company deeply invested in AI development, we view this initiative as not only timely but also transformative for both the public and private sectors. The power - [Offshoring your software development vs UK-based software development](https://shoothill.com/offshoring-your-software-development-vs-uk-based-software-development/) - Offshoring your software development vs UK-based software development In the rapidly evolving world of technology, businesses face the critical decision of choosing between offshoring software development and employing UK-based development teams. While offshoring may seem like a cost-effective option, it often comes with significant drawbacks that can negatively impact the success of a project. Here, - [How Shoothill would digitally transform Father Christmas: A blueprint for optimisation at the North Pole](https://shoothill.com/how-shoothill-would-digitally-transform-father-christmas-a-blueprint-for-optimisation-at-the-north-pole/) - Digital transformation is revolutionising businesses the world over - even Father Christmas could benefit from a technological overhaul. In a partnership with the North Pole, Shoothill would apply cutting-edge tools to optimise operations across the Arctic. From streamlining the naughty and nice list to ensuring the smooth delivery of presents, our approach would make Santa’s - [Phishing scams: Protecting yourself and your business this festive season](https://shoothill.com/phishing-scams-protecting-yourself-and-your-business-this-festive-season/) - Phishing scams: Protecting yourself and your business this festive season As Christmas approaches, cybercriminals ramp up phishing scams, preying on individuals and businesses alike. A recent campaign has targeted Netflix users across 23 countries, using SMS messages claiming "payment issues" to lure victims to fake websites designed to steal credentials and payment details. These scams - [The Shoothill story: Rod Plummer on the SME Growth Podcast](https://shoothill.com/the-shoothill-story-rod-plummer-on-the-sme-growth-podcast/) - The Shoothill story: Rod Plummer on the SME Growth Podcast Rod Plummer has been a special guest on The SME Growth podcast by Wellmeadow Limited hosted by Dave Parry. In the episodes, Rod talks about his journey into the tech industry, driving Shoothill forward as a complete digital technology partner and give their insight on - [Towler Shaw Roberts sign up for Shoothill IT Services](https://shoothill.com/towler-shaw-roberts-sign-up-for-shoothill-it-services/) - Towler Shaw Roberts sign up for Shoothill IT Services Shoothill are delighted to announce that Towler Shaw Roberts (TSR), a premier chartered surveyors and property consultancy based in Shropshire and the West Midlands are now using Shoothill’s comprehensive IT support services. This strategic move is set to enhance TSR’s operational efficiency, improve client service, and - [Shoothill partners with Halls for digital transformation and website consulting](https://shoothill.com/shoothill-partners-with-halls-for-digital-transformation-and-website-consulting/) - Shoothill partners with Halls for digital transformation and website consulting Shoothill, a leading digital technology provider, has announced a new partnership with Halls, a highly respected regional firm in the farming, auction and property sectors. This collaboration sees Shoothill working closely with Shrewsbury-based Halls to provide expert consulting on the company’s website, while also supporting - [Undercover investigation reveals misselling of phone contracts](https://shoothill.com/undercover-investigation-reveals-misselling-of-phone-contracts/) - A BBC investigation has exposed questionable sales practices by Hii Communications Ltd, with small businesses alleging they were misled into costly seven-year phone rental contracts. Secretly filmed pitches revealed misrepresented terms and undisclosed third-party financing. Complaints highlighted high fees and the lack of consumer protections for businesses. While Hii Com denies wrongdoing, affected parties call - [Shoothill appoint Ryan Smith as IT Support Engineer](https://shoothill.com/shoothill-appoint-ryan-smith-as-it-support-engineer/) - Shoothill appoint Ryan Smith as IT Support Engineer Shoothill are delighted to announce the appointment of Ryan Smith as our new IT Support Engineer. This addition comes at a time of unprecedented demand for our managed IT and connectivity services, following the launch of our IT services division that completes our portfolio as a full-service - [A co-pilot to Parliament? AI Lessons at the highest level](https://shoothill.com/a-co-pilot-to-parliament-ai-lessons-at-the-highest-level/) - A co-pilot to Parliament? AI Lessons at the highest level This week, Parliament explored how AI tools like Microsoft Copilot could improve efficiency for MPs and staff. The Parliamentary Digital Service (PDS) is evaluating Copilot to reduce manual workloads—automating emails, document summaries, and scheduling—so MPs can focus on more strategic tasks like committee work and constituent - [Matrix IDC partner with Shoothill’s IT Services](https://shoothill.com/matrix-idc-partner-with-shoothills-it-services/) - Matrix IDC partner with Shoothill’s IT ServicesShoothill are delighted to announce that Matrix IDC are now using our IT Services.Matrix IDC specialise in medium-sized commercial design and build projects, traditional tenders, as well as restaurant and retail shop fit-outs.The construction company will be making full use of the services on offer from Shoothill’s IT team, spanning from remote - [What is Cyber Essentials? Why does my business need it?](https://shoothill.com/what-is-cyber-essentials-why-does-my-business-need-it/) - What is Cyber Essentials? Why does my business need it? With cyber threats increasing in both sophistication and danger, organisations of all sizes must prioritise securing their IT infrastructure. One effective way to ensure a basic level of cybersecurity is through the Cyber Essentials and Cyber Essentials Plus certifications. As your digital technology partner, Shoothill is - [A pint with Mike Davis, Head of IT services at Shoothill.](https://shoothill.com/a-pint-with-mike-davis-head-of-it-services-at-shoothill/) - A pint with Mike Davis, Head of IT services at Shoothill Could you introduce yourself please?Hi, my name is Mike Davis I’m the newly appointed head of IT services for Shoothill. My aim is simple, to ensure our IT teams give the best service to our customers that’s possible. Outside of work I’m a massive Shrewsbury - [Shoothill are the official IT partner for Shrewsbury Town Football Club](https://shoothill.com/shoothill-are-the-official-it-partner-for-shrewsbury-town-football-club/) - Shoothill are the official IT partner for Shrewsbury Town Football Club. Shoothill are delighted to announce that they are the official IT service provider to Shrewsbury Town Football Club. This collaboration marks an exciting new chapter in the club’s digital transformation, enabling them to streamline and enhance IT systems across the board. From basic IT management to - [Should businesses be concerned about AI regulation?](https://shoothill.com/should-businesses-be-concerned-about-ai-regulation/) - Should businesses be concerned about AI regulation? If you’re an avid Facebook user you might have seen a post getting shared last week – the ‘Goodbye Meta AI’. Meta, the parent company of Facebook, Instagram, and WhatsApp, recently announced plans to use millions of publicly available UK posts to train its AI models. This message had - [Shoothill partners with Shropshire Festivals to bring an interactive tech experience to Oktoberfest](https://shoothill.com/shoothill-partners-with-shropshire-festivals-to-bring-an-interactive-tech-experience-to-oktoberfest/) - Shoothill partners with Shropshire Festivals to bring an interactive tech experience to Shropshire OktoberfestShoothill are delighted to announce their partnership with Shropshire Festivals to provide an interactive tech experience at this weekend’s Shropshire Oktoberfest.This weekend you’ll see a reincarnation of Shoothill’s Megafiche technology made from images of previous Shropshire Oktoberfests.Megafiche is a technology developed by - [BettyBetBet, the easy way to raise funds in grassroots football is now on the app store](https://shoothill.com/bettybetbet-the-easy-way-to-raise-funds-in-grassroots-football-is-now-on-the-app-store/) - BettyBetBet, the easy way to raise funds in grassroots football is now on the app storeYou can download BettyBetBet, the easy way to raise funds in grassroots football, from the Google Play and Apple App stores. A social gaming app that uses peer-to-peer games to enable communities to play together and raise funds, BettyBetBet is - [Shoothill announces major expansion as a full-service IT technology provider](https://shoothill.com/shoothill-announces-major-expansion-as-a-full-service-it-technology-provider/) - Shoothill announces major expansion as a full-service IT technology provider In addition to providing custom software development, website design, creative services and technical consultancy, Shoothill are proud to announce the launch of IT managed services that will cater to both existing, and new Shoothill customers. Businesses face increasing pressure to maintain operational efficiency, data security and scalability, - [Shoothill finalists for the 2009 Microsoft Partner Awards](https://shoothill.com/shoothill-finalists-for-the-2009-microsoft-partner-awards/) - Thursday, 25th June 2009 Shoothill finalists for the 2009 Microsoft Partner Awards Shoothill Counted Among Top Finalists for the 2009 Microsoft Worldwide Partner Conference Awards in Information Worker Solutions, Data Visualization London, UK — June 25, 2009— Today, Shoothill announced it has been selected as a 2009 Microsoft Worldwide Partner Conference Awards finalist in Information Worker - [Stoke-on-Trent NHS Primary Care Trust teams up with Shoothill to help people in need](https://shoothill.com/stoke-on-trent-nhs-primary-care-trust-teams-up-with-shoothill-to-help-people-in-need/) - Wednesday, 12th May 2010 Stoke-on-Trent NHS Primary Care Trust teams up with Shoothill to help people in need Article published on Microsoft NHS Resource Centre on 12th May 2010 Stoke-on-Trent National Health Service (NHS) Primary Care Trust (PCT) is using innovative mapping technology as part of its overall business intelligence solution to help analysts target - [Winston Churchill as you have never seen him before](https://shoothill.com/winston-churchill-as-you-have-never-seen-him-before/) - Tuesday, 1st June 2010 Winston Churchill as you have never seen him before Seventy years ago on 10th May, Winston Churchill became Prime Minister of Britain. To commemorate the occasion, the Imperial War Museum is installing a compelling new interactive exhibit at the Churchill War Rooms in Whitehall. This is an interactive web-based application, which - [Shoothill's mosaic of Kylie Minogue impresses MSN visitors](https://shoothill.com/shoothills-mosaic-of-kylie-minogue-impresses-msn-visitors/) - Friday, 2nd July 2010 Shoothill's mosaic of Kylie Minogue impresses MSN visitors The interactive Kylie Deep Zoom, created in Microsoft Silverlight by leading Deep Zoom experts Shoothill, features an iconic image of the star that leads into hundreds of photos of Kylie at her very best. Users simply click on the image to zoom in - [Shoothill break new ground with Source Code film Facebook app](https://shoothill.com/shoothill-break-new-ground-with-source-code-film-facebook-app/) - Tuesday, 15 March 2011 Shoothill break new ground with Source Code film Facebook app Currently global pioneers in developing Deep Zoom technology, Shoothill have built a Silverlight mosaic featuring a still image from the movie - but instead of being composed of thousands of other cell images, the Source Code mosaic is created from one - [Shoothill at the forefront of latest Harry Potter film's marketing initiative](https://shoothill.com/shoothill-at-the-forefront-of-latest-harry-potter-films-marketing-initiative/) - Tuesday, 5th July 2011 Shoothill at the forefront of latest Harry Potter film's marketing initiative Harry Potter and the Deathly Hallows – Part 2, the final film in the Harry Potter series, will be released later this month. Towards the end of last month, Warner Brothers began locating marketing opportunities to promote the upcoming film. - [The launch of Flood Alerts](https://shoothill.com/the-launch-of-flood-alerts/) - Friday, 6th April 2012 The launch of 'FloodAlerts' In 2011, Shoothill developed a property map for Microsoft. Microsoft wanted the properties on this map to include flood risk information. To achieve this, Shoothill approached the UK government to gain access to this data. During this project, Shoothill spotted an opportunity to allow the British public - [Shoothill receives letter from MP regarding Flood Alerts success](https://shoothill.com/shoothill-receives-letter-from-mp-regarding-flood-alerts-success/) - Wednesday, 18th April 2012 Shoothill receives letter from Richard Benyon MP regarding Flood Alerts success Read about the launch of Flood Alerts here. Yesterday, Shoothill received a letter from Richard Benyon MP, Minister for Natural Environment and Fisheries regarding the success of Flood Alerts. FloodAlerts: https://www.floodalerts.com/ Shoothill: http://www.shoothill.com/ For business enquiries: info@shoothill.com - [Shoothill's 'Flood Alerts' makes BBC headlines](https://shoothill.com/shoothills-flood-alerts-makes-bbc-headlines/) - Monday, 9th July 2012 Shoothill's 'FloodAlerts' makes BBC headlines Article published by the BBC on Friday, 6th July 2012 A live flood warning system has gone online as the UK experiences unseasonable amounts of heavy rain. The system aims to allow people to track areas that are in danger of imminent flooding. The FloodAlerts map - [Flood Alerts goes live on Environment Agency website](https://shoothill.com/flood-alerts-goes-live-on-environment-agency-website/) - Wednesday, 3rd October 2012 FloodAlerts created by Shropshire company goes live on Environment Agency website Article published by Shropshire Live on October 2nd, 2012 FloodAlerts, created by Shrewsbury-based software development and data specialists, Shoothill Ltd, takes live data from the Environment Agency’s nationwide network of monitoring stations and overlays it on detailed Microsoft Bing Maps. - [Flood Alerts shortlisted for National Innovation Award by the IET](https://shoothill.com/flood-alerts-shortlisted-for-national-innovation-award-by-the-iet/) - Friday, 12th October 2012 FloodAlerts shortlisted for National Innovation Award by the IET Article published by Shropshire Live on 11th October FloodAlerts, from Shropshire-based software and data specialists, Shoothill Ltd, has been short listed as a finalist in the UK IT Industry Awards for Innovation and Entrepreneurship and The Institution of Engineering and Technology Innovation - [Shoothill's Prime Number Deep Zoom features on BBC Click](https://shoothill.com/shoothills-prime-number-deep-zoom-features-on-bbc-click/) - Monday, 24th March 2014 Shoothill's Prime Number Deep Zoom appears on BBC Click On the 15th March, Shoothill's Prime Number Deep Zoom appeared featured on BBC Click. Watch below. Shoothill: http://www.shoothill.com/ For business enquiries: info@shoothill.com - [Flood Alerts appears on BBC Newsnight](https://shoothill.com/flood-alerts-appears-on-bbc-newsnight/) - Wednesday, 5th November 2014 FloodAlerts appears on BBC Newsnight On Friday night, Shoothill's FloodAlerts appeared on BBC Newsnight. "The Thames was at its highest level in nearly 60 years". Watch below. FloodAlerts: http://www.floodalerts.com/ Shoothill: http://www.shoothill.com/ For business enquiries: info@shoothill.com Images and footage courtesy of the BBC - [Shoothill win the Open Data Innovation Award 2014](https://shoothill.com/shoothill-win-the-open-data-innovation-award-2014/) - Wednesday, 5th November 2014 Shoothill win the Open Data Innovation Award 2014 Article published today by dataversity.net Four organisations and one individual have been acknowledged for their contribution to the worldwide open data movement in the very first Open Data Awards, held at the Open Data Institute’s Annual Summit and Gala Dinner. The awards were - [Innovate UK sits down with Rod Plummer of Shoothill for an interview on 'GaugeMap'](https://shoothill.com/innovate-uk-sits-down-with-rod-plummer-of-shoothill-for-an-interview-on-gaugemap/) - Tuesday, 2nd June 2015 Innovate UK sits down with Rod Plummer of Shoothill for an interview on GaugeMap With thanks to Innovate UK with their support and the team here at Shoothill for their efforts, GaugeMap has been a tremendous success since its launch on the 10th July last year. Innovate UK sits down with - [Shoothill and hundreds of Shropshire businesses turn out for chamber expo](https://shoothill.com/shoothill-and-hundreds-of-shropshire-businesses-turn-out-for-chamber-expo/) - Tuesday, 3rd October 2017 Hundreds turn out for chamber expo Article published by the Shropshire Star (original article here: https://www.shropshirestar.com/news/business/2017/10/03/hundreds-turn-out-for-chamber-expo/) A joint business expo held by Shropshire Chamber of Commerce and Marches Growth Hub saw more than 200 people join together to swap business cards and ideas in an effort to grow the county's economy. - [Shoothill tasked with engineering Halford's "Really Ready for Summer" campaign](https://shoothill.com/shoothill-tasked-with-engineering-halfords-really-ready-for-summer-campaign/) - Tuesday, 30th April 2019 Shoothill tasked with engineering Halford's 'Really Ready for Summer' campaign It is that time of year where the temperatures are starting to climb, and the coming weeks and months are forecast to be one of the hottest we have seen in quite a long time. This year is the perfect opportunity - [Shoothill collaborate with Super Socks in exciting new project](https://shoothill.com/shoothill-collaborate-with-super-socks-in-exciting-new-project/) - Friday, 10th May 2019 Shoothill collaborate with Super Socks in exciting new project In 2012, a then nineteen-year-old Charlie Rodman took a gap year to set up a personalised clothing business. Today, his company Nerdy Banana own seven brands: Super Socks, Nifty Gifty, Snugzy, Doodletogs, Meowie and Dogsy. Shoothill are proud to be collaborating with Super - [Artificial intelligence in action](https://shoothill.com/artificial-intelligence-in-action/) - Artificial intelligence in action Machine Minds With the past decade on its way out, making room for the twenty twenties, we’ve been looking back over the last ten years. It’s fairly safe to say Artificial Intelligence has been a headlining star, spending plenty of time in the spotlight. The advancements made in AI have been - [One small step for man, one giant leap for mankind, and one trillion pixels](https://shoothill.com/one-small-step-for-man-one-giant-leap-for-mankind-and-one-trillion-pixels/) - Friday, 19th July 2019 One small step for man, one giant leap for mankind, and one trillion pixels At 10:56pm ET on the 20th July 1969, American astronaut Neil Armstrong took his first steps on the moon and declared "that's one small step for man, one giant leap for mankind". Tomorrow marks 50 years since - [Who needs digital transformation?](https://shoothill.com/who-needs-digital-transformation/) - Who needs digital transformation? What is Digital Transformation? Digital Transformation is a buzzword you may have heard used frequently, but many aren’t entirely clear on what it entails. Put simply it’s the use of software solutions to solve real world problems. It sounds obvious, but computers are often better than people at performing tasks. The - [Why your business needs End to End Software](https://shoothill.com/why-your-business-needs-end-to-end-software/) - Why your business needs End to End Software Too Many Cooks Imagine, if you will, that you’re cooking a magnificent meal. You’ve gone out and bought all the ingredients, they’re all top quality and you’re an excellent chef. It’s looking pretty promising. But there’s this one itsy-bitsy, teeny-weeny, tiny, little problem. You don’t have a - [Shoothill incorporate new USA based subsidiary](https://shoothill.com/shoothill-incorporate-new-usa-based-subsidiary/) - However, this latest expansion means a permanent presence in the US software market with the new American based corporation. As the company behind the award winning “FloodAlerts” system – the UK’s first live flood warning map – Shoothill are looking to deliver their techniques and expertise to the US, whilst continuing to drive smarter business - [SJ Roberts Homes onboard with Housebuilder Pro](https://shoothill.com/sj-roberts-homes-onboard-with-housebuilder-pro/) - SJ Roberts Homes onboard with Housebuilder Pro Another firm seize opportunity offered by project management software HBP SJ Roberts Homes Ltd has become one of the first companies to capitalise on the unique benefits offered by Housebuilder Pro (HBP) – a pioneering software solution for property developers. Housebuilder Pro is the first software product developed - [A few thoughts on custom packaged software](https://shoothill.com/a-few-thoughts-on-custom-packaged-software/) - A few thoughts on custom v packaged software Consider... One of the most frequent questions we have from our clients at Shoothill, is "Why should I consider custom software?"... If you're asking yourself the same question, I’ve put together a few reasons giving some insight into the benefits of choosing a custom software solution over - [Online platform created to source and exchange PPE](https://shoothill.com/online-platform-created-to-source-and-exchange-ppe/) - Online platform created to source and exchange PPE A UK software company has launched a free platform to supply, sell and exchange Personal Protection Equipment (PPE) throughout the coronavirus pandemic. Shoothill have launched PPEExchange.co.uk, a free to use service to connect independent, voluntary and public sector buyers, with suppliers of PPE during COVID-19 Managing director - [PPE Exchange supports front line workers through pandemic](https://shoothill.com/ppe-exchange-supports-front-line-workers-through-pandemic/) - PPE Exchange supports front line workers through pandemic New free to use and join service 'PPE Exchange' connects millions of items of PPE with those who need it most An estimate of up to 50 million pieces of PPE have already been exchanged through the service. A staggering 265 million pieces of PPE are currently - [Employer case study: Rod Plummer, Shoothill](https://shoothill.com/employer-case-study-rod-plummer-shoothill/) - Monday, 13th July 2020 Employer case study: Rod Plummer, Shoothill Article published on BCS (The Chartered Institute for IT) on 12th July 2020 In two short years, 20-year-old Josh Welch went from leaving college with few plans, to completing an apprenticeship at innovative Shropshire software company, Shoothill, taking his technical sales role to the next - ['Covid Tracer' solves customer data problem for hospitality industry](https://shoothill.com/covid-tracer-solves-customer-data-problem-for-hospitality-industry/) - New 'Covid Tracer' service solves customer data problem for hospitality industry New government guidance for the hospitality industry states that from the 4th July businesses should keep temporary records of their customers Pub and restaurant owners will be expected to collect and hold customer data for 21 days in order to help track and trace - [Shoothill subsidiary Housebuilder Pro appoints new business development manager](https://shoothill.com/shoothill-subsidiary-housebuilder-pro-appoints-new-business-development-manager/) - Nick Taylor appointed as Business Development Manager of Shoothill subsidiary Housebuilder Pro Ltd. Specialist house builder software provider Housebuilder Pro announces the appointment of Nick Taylor as Business Development Manager, effective immediately. Nick has over 30 years’ experience working within the commercial print and software industry, in various senior commercial and business development roles both - [Shropshire Homes implement Shoothill's Housebuilder Pro software](https://shoothill.com/shropshire-homes-implement-shoothills-housebuilder-pro-software/) - Shropshire Homes implement Shoothill's Housebuilder Pro software Housebuilder Pro Software now used by 3 of Shropshire’s most successful house building firms Full end to send suite that takes a new home from an initial sales enquiry through to choices, snag fulfilment and document repository. Previously time-consuming workflows can be achieved swiftly and effortlessly through the - [Shoothill voted as the winner of the Shropshire Chamber 2020 Entrepreneurial Spirit Award](https://shoothill.com/shoothill-voted-as-the-winner-of-the-shropshire-chamber-2020-entrepreneurial-spirit-award/) - Shoothill voted as the winner of the Shropshire Chamber 2020 Entrepreneurial Spirit Award The Shropshire Chamber Awards, which are held by the Shropshire Chamber of Commerce recognise outstanding performance and innovation across the county for the first time were held virtually across the internet on Friday 17th of July. Shoothill received the coveted Entrepreneurial Spirit - [Macbryde Homes rolls out Shoothill's Housebuilder Pro software](https://shoothill.com/macbryde-homes-rolls-out-shoothills-housebuilder-pro-software/) - Wednesday, 16th September 2020 Macbryde Homes adds to the rapidly growing list of companies using the pioneering new software aimed at UK house builders. • Housebuilder Pro Software now being used outside Shropshire for the first time • Product provides full end to send suite that takes a new home from initial sales enquiry through - [Shoothill US-based joint venture launches MyFloodInsurance.com for the American consumer](https://shoothill.com/shoothill-us-based-joint-venture-launches-myfloodinsurance-com-for-the-american-consumer/) - Revolutionary new website that allows US consumers to purchase flood insurance online for the first time launched in US 30th September 2020 • Only 15 percent of US homes are insured against flooding • US Private flood insurance market is growing exponentially, but process of buying a flood policy is difficult and tedious • UK - [Wavensmere Homes implements Housebuilder Pro software](https://shoothill.com/wavensmere-homes-implements-housebuilder-pro-software/) - Tuesday, 7th October 2020 Wavensmere Homes adds to the rapidly growing list of major UK house building firms using Housebuilder Pro software • Wavensmere Homes of Warwickshire takes on Housebuilder Pro software, having spotted a kaizen-style opportunity to transform their IT systems. Donna Smith, Sales Director at Wavensmere Homes, said: "Wavensmere Homes have specialised in - [Shoothill shortlisted for UK Business Tech Awards 2020](https://shoothill.com/shoothill-shortlisted-for-uk-business-tech-awards-2020/) - Friday, 9th October 2020 Shoothill shortlisted for UK Business Tech Awards 2020 in the 'Tech for Good' category This year has been disastrous for global business. We have seen thriving global economies grind to a halt for months on end. The whole world has been at war; a war against a common, invisible enemy. A - [Why should a business invest in custom software?](https://shoothill.com/why-should-a-business-invest-in-custom-software/) - Monday, 12th October 2020 Why should a business invest in custom software? Every day we move closer and closer to living in an entirely digital world. Up until the late 20th century, the only form of communication between individuals and organisations were in the form of letters, which could take up to 24 hours to - [Shoothill spearhead new Shropshire business Deliv2's digital presence](https://shoothill.com/shoothill-spearhead-new-shropshire-business-deliv2s-digital-presence/) - Tuesday, 13th October 2020 Shoothill spearhead new Shropshire business Deliv2's digital presence Malcolm Evans and Barrie Childe have set up Deliv2 - a franchise business specialising in delivering goods using e-cargo bikes and trailers. It offers local businesses and consumers the ability to arrange their own collections and deliveries. Mr Evans said: "This is a - [Q&A: Meet the Directors of Shoothill (The Specialists in Software)](https://shoothill.com/qa-meet-the-directors-of-shoothill-the-specialists-in-software/) - Friday, 16th October 2020 Q&A: Meet the Directors at Shoothill (The Specialists in Software) For those of you interested in business management, the software industry or Shoothill specifically, today's Q&A gives us a glimpse into what it is like to run a busy software firm from people with a combined 35 years of experience. In - [Shoothill nationally recognised as a UK Business Hero 2020](https://shoothill.com/shoothill-nationally-recognised-as-a-uk-business-hero-2020/) - Tuesday, 3rd November 2020 Shoothill nationally recognised as a UK Business Hero 2020 We are extremely proud to announce that we have been nationally recognised as a UK Business Hero as a result of our work regarding PPE Exchange, having been nominated by Shropshire Chamber of Commerce. This morning, Shoothill received a message of support - [Shoothill offers apprenticeship opportunity through Ladder for Shropshire campaign](https://shoothill.com/shoothill-offers-apprenticeship-opportunity-through-ladder-for-shropshire-campaign/) - Thursday, 5th November 2020 Article published today by the Shropshire Star Software firm offers apprenticeship opportunity through Ladder for Shropshire campaign Shrewsbury-based Shoothill is looking for a young person interested in software coding to join its team as a degree apprentice. Anyone who is interested can email careers@shoothill.com. Shoothill has been delivering software solutions since - [Shoothill progress to next round of Shropshire Chamber Business Awards](https://shoothill.com/shoothill-progress-to-next-round-of-shropshire-chamber-business-awards/) - Monday, 9rd November 2020 Shoothill progress to next round of Shropshire Chamber Business Awards We are delighted to announce that Shoothill have progressed to the next round of the Shropshire Chamber Business Awards under the 'Digital Innovation' category. This year has been exciting regarding award nominations for us, with this nomination following Shoothill's success having - [Fernham Homes next in line to integrate Housebuilder Pro software](https://shoothill.com/fernham-homes-next-in-line-to-integrate-housebuilder-pro-software/) - Wednesday, 11th November 2020 Fernham Homes next in line to integrate Housebuilder Pro software Fernham Homes of Tonbridge, Kent is the next major house builder to implement Housebuilder Pro software. Paul Rosbrook, Operations Director at Fernham Homes was sourcing a new CRM system when he came across Housebuilder Pro. "I was immediately impressed that the - [Housebuilder Pro's free 'Site Tracker' goes live](https://shoothill.com/housebuilder-pros-free-site-tracker-goes-live/) - Friday, 13th November 2020 Housebuilder Pro's free 'Site Tracker' goes live Housebuilder Pro has developed a new QR code-based visitor and contractor registration system called Site Tracker. We are incredibly proud and excited to release this today for housing development organisations nation-wide. Site Tracker allows you to track guests as they arrive and leave your - [The origin of Housebuilder Pro](https://shoothill.com/the-origin-of-housebuilder-pro/) - Wednesday, 18th November 2020 The origin of Housebuilder Pro Housebuilder Pro is a full end to end project management software system offering complete administration and operational support throughout the life cycle of the new home build, sale, and aftercare process. Housebuilder Pro, being aimed at new home builders, needed to be sophisticated, detailed and comprehensive - [Shoothill subsidiary Housebuilder Pro to allow seamless Tardis 4G integration](https://shoothill.com/shoothill-subsidiary-housebuilder-pro-to-allow-seamless-tardis-4g-integration/) - Tuesday, 24th November 2020 Housebuilder Pro to allow seamless Tardis 4G integration Tardis is the UK’s leading 4G and IoT (Internet of Things) connectivity provider to the construction industry. Tardis 4G connectivity allows construction workers to access the internet in the most unlikely of locations where traditional broadband is not yet available. New housing development - [Shoothill 2020: A Year in Review](https://shoothill.com/shoothill-2020-a-year-in-review/) - Monday, 21st December 2020 Shoothill 2020: A Year in Review 2020 has been a year of great success for Shoothill despite the many hurdles thrown at our feet regarding global affairs and periods of national uncertainty with the global pandemic. Shoothill’s response to the pandemic was PPE Exchange, a brand-new product launched in 2020 and - [Top 8 qualities to look for in a software firm](https://shoothill.com/top-8-qualities-to-look-for-in-a-software-firm/) - Tuesday, 12th January 2021 Top 8 qualities to look for in a custom software development firm Software plays an essential part in the technological world in which we live. When searching for firms that specialise in providing custom software and digital transformation solutions, predicting the value of the product or service can be a challenge. - [MyFloodInsurance.com makes it to Yahoo! Finance](https://shoothill.com/myfloodinsurance-com-makes-it-to-yahoo-finance/) - Friday, 15th January 2021 MyFloodInsurance.com Offers Flood Tool for Real Estate Professionals to Avoid Closing Delays Article published on Yahoo! Finance on January 13th 2021 Complimentary website gives real estate agents and their clients direct access to compare and select flood coverage from private flood insurers and the National Flood Insurance Program MyFloodInsurance.com is now available - [Shoothill finalists for Go:Tech Awards in the 'COVID-19 Tech Business Hero' category](https://shoothill.com/shoothill-finalists-for-gotech-awards-in-the-covid-19-tech-business-hero-category/) - Friday, 29th January 2021 Shoothill finalists for Go:Tech Awards in the 'COVID-19 Tech Business Hero' category Shoothill are proud to announce that we have made it as finalists in this year’s Go:Tech Awards presented by Business Leader Magazine and HSBC bank in the ‘COVID-19 Tech Business Hero’ category for our work regarding PPE Exchange. PPE - [Shoothill apprentice wins Software Developer Apprentice of the Year](https://shoothill.com/shoothill-apprentice-wins-software-developer-apprentice-of-the-year/) - Wednesday, 24th February 2021 Shoothill apprentice wins Software Developer Apprentice of the Year Article published by Intequal on 24th February 2021. View the full article here. Why did you choose an IT apprenticeship? Gabe told us, “After school, I was studying maths, computer science and electronics at sixth form college but I felt that the - [Hive Homes begins onboarding Housebuilder Pro software](https://shoothill.com/hive-homes-begins-onboarding-housebuilder-pro-software/) - Wednesday, 10th March 2021 Hive Homes begins onboarding Housebuilder Pro software The partners in Hive Homes have over 40 years’ experience of building quality homes across the North West of England. Hive Homes “do more than just deliver quality new homes at affordable prices and are committed to making the home-buying journey an easy one”. - [Deliv2 signs £99 per month website deal with Shoothill](https://shoothill.com/deliv2-signs-99-per-month-website-deal-with-shoothill/) - Tuesday, 6th April 2021 Deliv2 signs £99 per month website deal with Shoothill We at Shoothill are delighted to announce that innovative logistics start-up Deliv2 recently signed up to Shoothill Web, an industry disrupting initiative from software pioneers Shoothill. Deliv2 are receiving a long term bespoke digital service including a 5-page responsive website, social media - [Wheatcroft Homes added to the growing list of Housebuilder Pro users](https://shoothill.com/wheatcroft-homes-added-to-the-growing-list-of-housebuilder-pro-users/) - Wednesday, 7th April 2021 Wheatcroft Homes added to the growing list of Housebuilder Pro users The team at Housebuilder Pro are excited to welcome Wheatcroft Homes, the second new home construction firm to implement the software in the space of 30 days. Wheatcroft Homes, based in Leicester, was launched in 1989 and have prided themselves - [Shoothill named as finalists for the 2021 British Data Awards](https://shoothill.com/shoothill-named-as-finalists-for-the-2021-british-data-awards/) - Friday, 9th April 2021 Shoothill named as finalists for the 2021 British Data Awards We are delighted to announce that we’ve been named a Finalist in the British Data Awards 2021. The British Data Awards is an annual campaign that aims to uncover data success stories. Organisations taking part this year include FTSE 100 giants, - [Shoothill Runner-Up at British Data Awards 2021](https://shoothill.com/shoothill-runner-up-at-british-data-awards-2021/) - Wednesday, 6th May 2021 Shoothill named as Runner-Up at the British Data Awards 2021 We’re delighted to announce that we’ve been named a Runner-Up at the British Data Awards 2021! The British Data Awards is an annual campaign that celebrates the organisations and people that are deeply passionate about data and helps to uncovers data - [Shoothill welcomes new software developer](https://shoothill.com/shoothill-welcomes-new-software-developer/) - Monday, 17th May 2021 Shoothill welcomes new software developer Shoothill are excited to announce the arrival of a new software developer, Luke Askew. Luke has been coding for 8 years and having worked at Openreach as a network engineer for over 4 years, and as a student mentor over the lockdown period, Luke’s enthusiasm for - [The origin of Shoothill](https://shoothill.com/the-origin-of-shoothill/) - Thursday, 27th May 2021 The origin of Shoothill Shoothill have been delivering high quality digital solutions to clients for over 15 years. In that time, we have worked with corporate giants such as Microsoft, Disney, Warner brothers and many others, spearheading high budget marketing campaigns and crafting software solutions for hundreds of private and public - [Shoothill have been verified on Twitter](https://shoothill.com/shoothill-have-been-verified-on-twitter/) - Thursday, 1st July 2021 Shoothill has been verified on Twitter We at Shoothill are excited to announce that we have been verified on Twitter! In the mid afternoon of Thursday, Shoothill received an email from Twitter announcing the verification of the Shoothill Twitter account. Twitter verifies accounts that are ‘notable in government, news, entertainment or - [5 ways cloud computing could boost your business](https://shoothill.com/5-ways-cloud-computing-could-boost-your-business/) - Tuesday, 27th July 2021 5 ways Cloud computing could boost your business We live in a world that is advancing so quickly in terms of connectivity it's scary. Microsoft CEO Satya Nadella said that, because of COVID-19, the company had "seen two years' worth of digital transformation in two months", as a result of changes - [Shoothill partner named 2021 Agency of the Year](https://shoothill.com/shoothill-partner-named-2021-agency-of-the-year/) - Tuesday, 10th August 2021 Shoothill's My Flood Insurance partner named 2021 Agency of the Year In September 2020, Shoothill launched My Flood Insurance (an online tool that allows American citizens to compare flood insurance quotes online for the first time ever) in partnership with National Flood Insurance, LLC. This week, National Flood Insurance, LLC has been - [Shoothill develops app for local maintenance firm](https://shoothill.com/shoothill-develops-app-for-local-maintenance-firm/) - Tuesday, 26th August 2021 Shoothill develops app for local maintenance firm The ARH Group, based in Shrewsbury, are an innovative and dynamic company specialising in professional facilities management, process engineering and building services, delivering an exceptional level of service to their clients. Shoothill were tasked with designing, developing and launching a progressive web application to - [The most common commercial bottlenecks and how to fix them](https://shoothill.com/the-most-common-commercial-bottlenecks-and-how-to-fix-them/) - Wednesday, 1st September 2021 The most common commercial bottlenecks and how to fix them When you are growing quickly, the last thing you want is anything slowing you down. So what do you do if your own infrastructure is dragging you down? Here are the top 3 most common commercial bottlenecks and how to fix - [SSL certificates: what they are and why you need one to protect your website](https://shoothill.com/ssl-certificates-what-they-are-and-why-you-need-one-to-protect-your-website/) - Wednesday, 8th September 2021 SSL certificates: what they are and why you need one to protect your website Let's cut to the chase. What's an SSL certificate? An SSL ('Secure Sockets Layer') certificate is a stamp of approval that proves that website visitors can navigate your website, make purchases and fill out forms with confidence. - [Shoothill secure contract with construction giant Darwin Group](https://shoothill.com/shoothill-secure-contract-with-construction-giant-darwin-group/) - Thursday, 9th September 2021 Shoothill secure contract with construction giant Darwin Group Shoothill are excited to announce the launch of a new project with off-site construction specialist Darwin Group. The partnership will involve the development, design, launch and maintenance of a project management application. The system will be hosted on Microsoft Azure, the world’s leading - [Shoothill welcomes new designer](https://shoothill.com/shoothill-welcomes-new-designer/) - Monday, 20th September 2021 Shoothill welcomes new designer Shoothill are excited to announce the arrival of a new designer, Liam Kelsall. Liam has been passionate about all things design for a long time, having started designing around 12 years ago, making for an excellent contribution to Shoothill's design efforts. Liam studied Graphic Design at the - [Shoothill to develop bespoke project management app for Base Architecture](https://shoothill.com/shoothill-to-develop-bespoke-project-management-app-for-base-architecture/) - Monday, 25th October 2021 Shoothill to develop bespoke project management app for Base Architecture Shoothill are pleased to announce the launch of a project for Base Architecture & Design, a multi-award winning firm with offices in Shrewsbury, Chester, and Conwy. The project involves the design, development, launch and maintenance of a sophisticated project management application - [Shoothill power start-up Healthappy's app and website](https://shoothill.com/shoothill-power-start-up-healthappys-app-and-website/) - Monday, 25th October 2021 Shoothill power start-up Healthappy's app and website Based in Oxfordshire, Healthappy is a start-up with a single-minded focus on driving positive environmental change through its environmental impact programme. The Healthappy programme will empower employees of small-medium enterprises by helping them optimise their full mental and physical health potential. Shoothill has backed - [What is blockchain technology?](https://shoothill.com/what-is-blockchain-technology/) - Thursday, 4th November 2021 What is blockchain technology? One of the biggest talking points with regards to technology over the last couple years has been cryptocurrency. Cryptocurrency is relatively new; Bitcoin was the first ever cryptocurrency, having been created in 2009. Cryptocurrencies, however, are just a product of blockchain technology, which has been around since - [Shoothill welcomes new software developer, Alex Muntean](https://shoothill.com/shoothill-welcomes-new-software-developer-alex-muntean/) - Friday, 12th November 2021 Shoothill welcomes new software developer, Alex Muntean We are excited to welcome a new software developer to our ranks, Alex Muntean. Alex is from Transylvania, Romania and has a fascinating background. Alex has experience in graphics design, studied civil engineering and has even been a chef. Alex’s passion for problem solving - [Shoothill help power new platform that simplifies warehouse search](https://shoothill.com/shoothill-help-power-new-platform-that-simplifies-warehouse-search/) - Thursday, 25th November 2021 Shoothill power new platform that simplifies warehouse search A new online search facility, 3PL Exchange, designed to help UK operators hunting for warehouse space, has been launched to help support ongoing demand. The database, which is free for anyone to access online, responds to the recent demand for warehouse space and - [Shoothill develop app for local maintenance firm](https://shoothill.com/shoothill-develop-app-for-local-maintenance-firm/) - Thursday, 9th December 2021 Shoothill develop app for local maintenance firm The ARH Group, based in Shrewsbury, are an innovative and dynamic company specialising in professional facilities management, process engineering and building services, delivering an exceptional level of service to their clients. Shoothill were tasked with designing, developing and launching a progressive web application to - [Shoothill 2021: A Year In Review](https://shoothill.com/shoothill-2021-a-year-in-review/) - Monday, 13th December 2021 Shoothill 2021: A Year In Review 2021 will be remembered as the year of change for Shoothill. We moved office for the first time in over 12 years and welcomed 4 new members of staff, in a time where COVID restrictions were constantly coming and going. The arrival of new business - [Shoothill welcomes new Customer Support Executive, Josh Jones](https://shoothill.com/shoothill-welcomes-new-customer-support-executive-josh-jones/) - Monday, 7th February 2022 Shoothill welcomes new Customer Support Executive, Josh Jones We are excited to welcome our first new employee of 2022, Josh Jones. Josh has over 8 years experience in customer-facing roles and a knack for customer service, bringing an infectious happy demeanour to the office. Josh has always wanted to get into - [Legacy software: Is it time to upgrade your software system?](https://shoothill.com/legacy-software-is-it-time-to-upgrade-your-software-system/) - Friday, 18th February 2022 Legacy software: Is it time to upgrade your software system? Technology moves incredibly fast – you only have to look what was considered a mobile phone in 2001 to what we consider a mobile phone now, to see that, eventually, the systems that are piggy backing your internal commercial processes are - [Top 5 indicators that your business relies too much on spreadsheets](https://shoothill.com/top-5-indicators-that-your-business-relies-too-much-on-spreadsheets/) - Thursday, 19th May 2022 Top 5 indicators that your business relies too much on spreadsheets Spreadsheets are often the go-to tool for data collection and number crunching in business. Without them, many businesses would struggle to maximise their efficiency. However, spreadsheets are not perfect and are often overused to the point where many people use - [Shoothill release 'A Life In Pictures', a one million image digital mosaic of The Queen](https://shoothill.com/shoothill-release-a-life-in-pictures-a-one-million-image-digital-mosaic-of-the-queen/) - Wednesday, 1st June 2022 Shoothill release 'A Life In Pictures', a one million image digital mosaic of The Queen We at Shoothill are delighted to unveil our latest project utilising Shoothill Megafiche technology, a one million image digital mosaic of Her Majesty the Queen titled ‘A Life In Pictures’, in time for the jubilee celebrations - [Fearless Projects’ website transformed thanks to Shoothill](https://shoothill.com/fearless-projects-website-transformed-thanks-to-shoothill/) - Friday, 8th July 2022 Fearless Projects' website transformed thanks to Shoothill Fearless Projects are the embodiment of excitement and adventure; their goal is to help people experience life on the ocean, offering weekend trips on the English Channel aboard racing boats. They even offer once-in-a-lifetime month-long trips launching from exotic locations such as Antigua and - [What are the different types of mobile app and which one best suits you?](https://shoothill.com/what-are-the-different-types-of-mobile-app-and-which-one-best-suits-you/) - Thursday, 18th August 2022 Which mobile app is right for you? The mobile app has become the go-to medium for businesses to interact with their customers. The accessibility of a mobile device means that people can obtain information at speeds we’ve never seen before – unlocking near limitless potential for businesses to find creative ways - [The Role of AI in Business: Opportunities and Implications](https://shoothill.com/the-role-of-ai-in-business-opportunities-and-implications/) - Wednesday, 7th December 2022 Artificial intelligence (AI) has the potential to transform many different industries. From improving customer service and increasing efficiency, to enabling businesses to make better and more informed decisions, AI has many potential benefits for companies of all sizes. However, there are also important considerations and implications that businesses should be aware - [Shoothill welcomes new marketing and project support executive, Doug Hamilton](https://shoothill.com/shoothill-welcomes-new-marketing-and-project-support-executive-doug-hamilton/) - Thursday, 10th March 2023 Shoothill welcomes a new marketing and project support executive Shoothill are pleased to announce the latest member of staff, Doug Hamilton, as marketing and project support executive. Doug recently graduated with his Masters in Global Literature and Cultures from the University of Exeter. Here he focused on upcoming issues within technology - [ChatGPT brings AI to bespoke software with ease](https://shoothill.com/chatgpt-brings-ai-to-bespoke-software-with-ease/) - Wednesday, 22nd March 2023 ChatGPT brings AI to bespoke software with ease Developed by OpenAI and funded by Microsoft, ChatGPT-4 is now in Office 365 through Microsoft’s new feature Copilot. Microsoft’s idea for this is to integrate their class-leading AI into Office. The idea is that basic tasks like emails, arranging staff calendars, spreadsheets - [Why custom software integrations will transform your business](https://shoothill.com/why-custom-software-integrations-will-transform-your-business/) - Wednesday, 5th April 2023 Why custom software integrations will transform your business Software integrations are complicated and confusing. While some platforms have integrations built into them most do not. An integration, is a feature in software that allows the functionality of another piece of software in it. Spreadsheets like Excel and Google Sheets are - [Using software to boost your business' efficiency](https://shoothill.com/using-software-to-boost-your-business-efficiency/) - Wednesday, 11th April 2023 Using software to boost your business' efficiency Software can help companies in many ways, from automating repetitive tasks to providing real-time data insights. By using software, businesses can optimize their operations, reduce costs, and improve their overall efficiency. Shoothill are primed to assist in this matter, be that with a consultation - [Thinking outside the box with business intelligence](https://shoothill.com/thinking-outside-the-box-with-business-intelligence/) - Wednesday, 19th April 2023 Thinking outside the box with business intelligence Even for the most switched-on, business intelligence can seem a little complicated. Effectively any data relating to your business comes under this catch-all marketing term. For most, this often means sales data, staff productivity, and returns. If you’re not utilising this data, you’re - [Centralise your company’s data and processes to grow your business](https://shoothill.com/centralise-your-companys-data-and-processes-to-grow-your-business/) - Wednesday, 26th April 2023 Centralise your company’s data and processes to grow your business If you and your team spend far too much time moving between different applications and getting lost in Microsoft Excel, then you need to look at centralising your IT systems. Centralisation of data refers to the practice of storing all data - [Shoothill sponsored Shrewsbury Town Football Club vs Sheffield Wednesday](https://shoothill.com/shoothill-sponsored-shrewsbury-town-football-club-vs-sheffield-wednesday/) - Tuesday, 2nd May 2023 Shoothill sponsored Shrewsbury Town Football Club vs Sheffield Wednesday On Saturday, Shoothill sponsored Shrewsbury Town in their game against Sheffield Wednesday. It was a tough game for Shrewsbury on their home turf, losing 3-0 but with two games left, Shrewsbury will be trying to finish as high as they can in - [The state of design – a May update from the team](https://shoothill.com/the-state-of-design-a-may-update-from-the-team/) - Wednesday, 3rd May 2023 The state of design – a May update from the team For those outside the software industry understanding the complete scope of Shoothill is a little tricky. When one hears the words, full service custom software agency, it’s easy to assume it’s just a group of coders producing magical portals - [Shoothill are developing the Wild Otter mobile app](https://shoothill.com/shoothill-are-developing-the-wild-otter-mobile-app/) - Wednesday, 10th May 2023 Shoothill are developing the Wild Otter mobile app Shoothill are delighted to announce that it is developing the app for Wild Otter. Working with an entrepreneur local to us in Shrewsbury, the app is designed to show paddlers and wild swimmers what information they need to know to be safe on - [Simon Jeavons has been appointed as a Fellow of the Institute of Consulting](https://shoothill.com/simon-jeavons-has-been-appointed-as-a-fellow-of-the-institute-of-consulting/) - Tuesday, 16th May 2023 Simon Jeavons has been appointed as a Fellow of the Institute of Consulting Shoothill’s Chief Operating Officer & Director has been accepted into the Institute of Consulting as a Fellow. The Chief Operating Officer of Shoothill and our successful subsidiary company Housebuilder Pro, Simon Jeavons, has been appointed as a Fellow - [The state of play - a May update from the team](https://shoothill.com/the-state-of-play-a-may-update-from-the-team/) - Wednesday, 24th May 2023 The state of play - a May update from the team For those outside the software industry understanding the complete scope of Shoothill is a little tricky. When one hears the words, full-service custom software agency, it’s easy to assume it’s just a group of coders producing magical portals and apps. - [The software development update – a June update from the team](https://shoothill.com/the-software-development-update-a-june-update-from-the-team/) - Wednesday, 28th June 2023 The development update – a June update from the team For those outside the software industry understanding the complete scope of Shoothill is a little tricky. When one hears the words, full-service custom software agency, it’s easy to assume it’s just a group of coders producing magical portals and apps. - [Why is my software failing my business?](https://shoothill.com/why-is-my-software-failing-my-business/) - Wednesday, 5th July 2023 Why is my software failing my business? In the ever-evolving world of business, the role of software cannot be underestimated. It has become an integral part of every organization, powering nearly every business process. However, using the wrong software can lead to a host of difficulties that hinder your productivity, efficiency, - [Shoothill shows local secondary school student the ropes in software](https://shoothill.com/shoothill-shows-local-secondary-school-student-the-ropes-in-software/) - Monday, 10th July 2023 Shoothill shows local secondary school student the ropes in software At the end of his work experience week at Shoothill. we sat down with Blake to ask about his time with us and what he's learnt about the software industry. The team were incredibly impressed by the student's abilities and work - [Boost business growth: The importance of enhancing software in Shropshire](https://shoothill.com/boost-business-growth-the-importance-of-enhancing-software-in-shropshire/) - Tuesday, 25th July 2023 Boost business growth: The importance of enhancing software in Shropshire Shoothill have worked with international business. But some of our most successful and impactful projects have been with our local clients. Along the way we’ve learnt what it takes to boost business growth, and what it takes for a successful digital - [Shoothill’s biggest tips in unleashing business potential](https://shoothill.com/shoothills-biggest-tips-in-unleashing-business-potential/) - Tuesday, 15th August, 2023 Shoothill’s biggest tips in unleashing business potential In the ever-evolving landscape of modern business, staying ahead of the competition requires not just adaptability, but innovation. At Shoothill our role is to bring digital innovation to our customers, unleashing business potential. With over 500 projects under our belt, we’ve picked up the - [Navigating tech changes in 2023: A guide for my business to be found online](https://shoothill.com/navigating-tech-changes-in-2023-a-guide-for-my-business-to-be-found-online/) - Tuesday, 22nd August, 2023 Navigating tech changes in 2023: A guide for my business to be found online in 2023 Staying ahead of the curve is essential for businesses to remain competitive and relevant. As we progress through 2023, several key technological changes are shaping the market and in turn our futures. Altering the way - [Microsoft Copilot: Using Windows’ AI in everyday business](https://shoothill.com/microsoft-copilot-using-windows-ai-in-everyday-business/) - Tuesday, 3rd September, 2023 Microsoft Copilot: Using Windows’ AI in everyday business Businesses are constantly seeking innovative solutions to streamline their operations, enhance productivity, and gain a competitive edge. One such solution that has garnered significant attention in weeks is Microsoft Copilot, an AI-powered assistant integrated into Windows that promises to revolutionize the way we - [Shoothill are delighted to announce our new logo](https://shoothill.com/shoothill-are-delighted-to-announce-our-new-logo/) - Thursday, 5th September, 2023 Shoothill are delighted to announce our new logo As a company, we firmly believe in evolution not revolution. We’ve chosen to evolve our logo and brand to better represent who our company are and what we do. Our design team have been working recently to better represent our company, vision and - [A summer of work experience at Shoothill](https://shoothill.com/a-summer-of-work-experience-at-shoothill/) - Monday, 11th September, 2023 A summer of work experience at Shoothill Before Blake left the office after his summer of work experience, he sat down to write a press release about his time with us. Blake has been at Shoothill part-time for 5 weeks, after choosing to extend his time with us after his initial - [Should my project use a website or app? The pros and cons of each explained.](https://shoothill.com/should-my-project-use-a-website-or-app-the-pros-and-cons-of-each-explained/) - Wednesday, 20th September, 2023 Should my project use a website or app? The pros and cons of each explained Backing up nearly every modern digital project, campaign or start-up business there will always be a robust digital system taking the form of a web portal or app. An app, meaning a program for use on - [Legacy systems: slowing down your daily business](https://shoothill.com/legacy-systems-slowing-down-your-daily-business/) - Tuesday, 26th September, 2023 Legacy systems: slowing down your daily business In modern business, the choice between custom software and reliance on legacy systems and spreadsheets is a critical decision that can significantly impact your organization's efficiency, competitiveness, and long-term success. This article explores the merits of custom software and how you can improve your - [Shoothill move to Shrewsbury Business Park](https://shoothill.com/shoothill-move-to-shrewsbury-business-park/) - Shoothill move to Shrewsbury Business Park Shropshire’s premier full-service custom software development agency, business consultants and innovators, Shoothill are thrilled to announce our move to Shrewsbury Business Park. You'll now find Shoothill's office in Willow House East. This strategic move represents a significant step in our commitment to providing even better support to our valued - [FloodAlerts: Keeping your toes dry in Storm Babet](https://shoothill.com/floodalerts-keeping-your-toes-dry-in-storm-babet/) - FloodAlerts: Keeping your toes dry in Storm Babet When Mother Nature unleashes her fury, the ability to predict and respond to natural disasters becomes paramount. Storm Babet, served as a stark reminder of the devastating impact that severe storms can have on communities. In such situations, advanced flood alert systems become invaluable. While we may - [Shoothill assist customers in marketing start-up app](https://shoothill.com/shoothill-assist-customers-in-marketing-start-up-app/) - Shoothill assist customers in marketing start-up app Last week, the team at Shoothill made a quick trip down to Church Stretton aiding in the marketing of our latest project Betty Bet Bet. Betty Bet Bet is our latest project, a community betting app that helps teams raise funds for their clubs. The entrepreneur behind the - [From idea to app: Navigating the custom software development process](https://shoothill.com/from-idea-to-app-navigating-the-custom-software-development-process/) - From idea to app: Navigating the custom software development process Having the right software can make all the difference for businesses looking to streamline operations, enhance customer experiences, and stay ahead of the competition. While off-the-shelf software can be useful for many purposes, custom software development offers a tailored solution that perfectly fits your unique - [Our detailed business improvement process](https://shoothill.com/our-detailed-business-improvement-process/) - Our detailed business improvement process Chief Operating Officer, Simon Jeavons FIC sat down to discuss the in-depth process we underwent with one of our customers, HD Sharmans in our business improvement process. A shining example of the power of digital transformation, the work undertaken by Shoothill has transformed HD Sharmans' business unlocking greater efficiency. Starting - [Gifts for the business with an investment budget](https://shoothill.com/gifts-for-the-business-with-an-investment-budget/) - November the 28th 2023 Gifts for the business with an improvement budget The biggest gift to your business, an investment budget is not only a savvy move to bolster your profits but also it's incentivised with various tax breaks to encourage improvements in the economy. We know that it’s only natural when coming towards the - [Gifts for the business that runs on spreadsheets](https://shoothill.com/gifts-for-the-business-that-runs-on-spreadsheets/) - December 5th 2023 Gifts for the business that runs on spreadsheets Spreadsheets like Microsoft Excel are a great platform for running a business – a versatile and general tool. With the know-how you can get what you need to done. But there are several ways you can make your life easier through digital transformation – - [Shoothill pledges support to Armed Forces community by joining the Armed Forces Covenant](https://shoothill.com/shoothill-pledges-support-to-armed-forces-community-by-joining-the-armed-forces-covenant/) - December 6th 2023 Shoothill pledges support to Armed Forces community by joining the Armed Forces Covenant Shoothill, a leading full-service custom software company, proudly announces its commitment to supporting the armed forces community by signing the Armed Forces Covenant. This initiative demonstrates Shoothill's dedication to recognizing and honouring the sacrifices made by the men and - [Gifts for the company that uses 5 agencies](https://shoothill.com/gifts-for-the-company-that-uses-5-agencies/) - December the 12th 2023 Gifts for the company that uses 5 agencies It’s not uncommon for businesses to take on multiple agencies to get the very best talents working on their business. This can be across IT, marketing, paid advertising and almost any aspect of your business. While this gets talent into your business, it’s - [Shoothill welcomes new Digital Project Manager, Jack Hoggins](https://shoothill.com/shoothill-welcomes-new-digital-project-manager-jack-hoggins/) - January 4th 2024 Shoothill welcomes new Digital Project Manager, Jack Hoggins Jack is joining Shoothill as a Digital Project Manager, in this role he will be managing the development of our solutions and supporting our customers and clients on their journey. Previously Jack worked for both Fujitsu and Phoenix Group in Business Support and Data - [Navigating the Future: Digital transformation trends for the construction industry in 2024](https://shoothill.com/navigating-the-future-digital-transformation-trends-for-the-construction-industry-in-2024/) - January 9th 2024 Navigating the Future: Digital transformation trends for the construction industry in 2024 In the construction industry, 2024 is poised to bring about significant shifts in how companies embrace their software solutions, relying more and more on digital transformation to see continued success. The construction industry isn’t going to jump on board the - [Shoothill and Access COINS announce bilateral partnership­](https://shoothill.com/shoothill-and-access-coins-announce-bilateral-partnership/) - 25th January 2024 Shoothill and Access COINS announce bilateral partnership­ Shoothill and Access COINS have entered a 5-year bilateral partnership whereby Shoothill agrees to provide Access COINS with various web-based technologies and development services. The details of the deal are to remain confidential but broadly, Shoothill will be making available to Access COINS, innovations it - [Simon Jeavons to judge for the Shropshire Chamber of Commerce Awards](https://shoothill.com/simon-jeavons-to-judge-for-the-shropshire-chamber-of-commerce-awards/) - 30th January 2024 Simon Jeavons to judge for the Shropshire Chamber of Commerce Awards This year Simon Jeavons will judge the Shropshire Chamber of Commerce Award for Excellence in Manufacturing & Engineering. As Chief Operating Officer for Shoothill, Simon works closely with companies in this sector, having built our relationship with Sharmans, a long-standing manufacturing - [Outcome-driven software development: Prioritising customer value over velocity](https://shoothill.com/outcome-driven-software-development-prioritising-customer-value-over-velocity/) - Outcome-driven software development: Prioritising customer value over velocity Software development teams have long been measured by output, but outcome-driven development underscores the importance of results-driven software development. Customers demand products and new features that function properly and add value to their business, more than they value a steady stream of updates with new products - [Revolutionizing time management in the construction industry through custom software solutions](https://shoothill.com/revolutionizing-time-management-in-the-construction-industry-through-custom-software-solutions/) - Revolutionizing time management in the construction industry through custom software solutions 19th of February 2024 In construction, effective time management is crucial for project success. Delays can lead to increased costs, strained client relationships, and decreased overall profitability. Fortunately, advancements in technology, particularly software solutions, have paved the way for significant improvements in time management - [Wild Otter, an app developed by Shoothill is now available on the app store](https://shoothill.com/wild-otter-an-app-developed-by-shoothill-is-now-available-on-the-app-store/) - Wild Otter, an app developed by Shoothill is now available on the app store 27th of February 2024 Shoothill are proud to announce that Wild Otter an app developed by Shoothill is now available on the iOS App Store and Google Play. Wild Otter is an app designed to make British waterways more accessible, - [Automating spreadsheets: Revolutionising construction and manufacturing with Shoothill](https://shoothill.com/automating-spreadsheets-revolutionising-construction-and-manufacturing-with-shoothill/) - Automating spreadsheets: Revolutionising construction and manufacturing with Shoothill 11th of March 2024 In construction and manufacturing, staying ahead of the competition requires not just innovation, but the seamless integration of cutting-edge technologies into your processes and operations. By leveraging technologies such as artificial intelligence (AI), cloud computing, and advanced data analytics. Shoothill is transforming - [System integration: Understanding its role in your business](https://shoothill.com/system-integration-understanding-its-role-in-your-business/) - System integration: Understanding its role in your business 18th of March 2024 Integrations between systems allow the functionality and data of one piece of software you’re using to enter into another. With a technology stack working together, the group of software tools you’re using becomes a part of your strategy and workflows, as opposed - [Building a stronger modular construction business with custom software](https://shoothill.com/building-a-stronger-modular-construction-business-with-custom-software/) - Building a stronger modular construction business with custom software 26th of March 2024 In the construction of modular houses custom software solutions can unlock unparalleled levels of growth and profitability. These tailored digital tools streamline various critical aspects, from stock management and acquisition to customer relations, accounts, and production. Let’s delve into why custom - [Shoothill partners with Collaborative Conveyancing as they launch their SaaS product into the market](https://shoothill.com/shoothill-partners-with-collaborative-conveyancing-as-they-launch-their-saas-product-into-the-market/) - Shoothill partners with Collaborative Conveyancing as they launch their SaaS product into the market 17th April 2024 Shoothill is delighted to announce our latest project with Collaborative Conveyancing. This project involved both branding, design and web development. Collaborative Conveyancing are a start-up tech provider of unique solutions for law firms that bolster efficiency and - [Housebuilder Pro customer signs up for bespoke build management application with Shoothill](https://shoothill.com/housebuilder-pro-customer-signs-up-for-bespoke-build-management-application-with-shoothill/) - Wednesday, 20th April 2022 Housebuilder Pro customer signs up for bespoke build management application with Shoothill The team at Housebuilder Pro and Shoothill are delighted to begin working with Bargate Homes of Hampshire, a new home developer known for their landmark developments, built intelligently and with character. Andrew French, Sales & Marketing Director at Bargate - [Senior leadership restructure at Shoothill reinforces market dominance and strategic growth plans ](https://shoothill.com/senior-leadership-restructure-at-shoothill-reinforces-market-dominance-and-strategic-growth-plans/) - Senior leadership restructure at Shoothill reinforces market dominance and strategic growth plans 22nd of April 2024 Shoothill, a leader in the technology and software sector, announces a restructure of its senior management team designed to further bolster the company’s market-leading position and sustain its growth trajectory. Rod Plummer will be moving to a newly - [Join our webinar! Unlocking potential: Why consider custom software?](https://shoothill.com/join-our-webinar-unlocking-potential-why-consider-custom-software/) - Unlocking potential: Why consider custom software? 7th of May 2024 Businesses face a crucial decision: to settle for off-the-shelf solutions or to embrace the power of custom software tailored to their specific needs. It's a choice that can profoundly impact efficiency, innovation, and ultimately, the bottom line. At Shoothill, we're delving deep into this - [Two-factor authentication: a method of securing your SME from cyber-attacks?](https://shoothill.com/two-factor-authentication-a-method-of-securing-your-sme-from-cyber-attacks/) - Two-factor authentication – a method of securing your SME from cyber-attacks 13th of May 2024 Cybersecurity attacks often reach the headlines. Take for example this past week’s MOD contractor portal hack that has seen military personnel’s personal information leaked. However, the most important stories in security aren’t these headline-grabbing tales, but instead the relatively - [For businesses, why does the new ChatGPT matter?](https://shoothill.com/for-businesses-why-does-the-new-chatgpt-matter/) - For businesses, why does the new ChatGPT matter? 2oth of May 2024 AI is here to stay, and leading the way is ChatGPT. It's many professionals' default chatbot for generating copy, scanning reports and even producing code. This past week the minds behind the system showcased the latest version of the platform, GPT-4o which - [The Horizon scandal: Some lessons learned from the Post Office software debacle](https://shoothill.com/the-horizon-scandal-some-lessons-learned-from-the-post-office-software-debacle/) - The Horizon scandal: Some lessons learned from the Post Office software debacle 28th of May 2024 We’ve all heard the news about the Post Office scandal and to surmise the story for the purposes of this article, flawed software led to wrongful convictions. A stark reminder of the profound impact software can have on - [Trusting software to achieve your business goals: Copyright and your reputation](https://shoothill.com/trusting-software-to-achieve-your-business-goals-copyright-and-your-reputation/) - Trusting software to achieve your business goals: Copyright and your reputation 3rd of June 2024 In the work at Shoothill, we often encounter software systems, or lack there of, crippling a business’ efficiency. But in recent weeks the headlines have been awash with tales of software that highlight off-the-shelf solution pitfalls. In this article, - [Failing because of old software: Windows 8 users unable to file documents with HMRC](https://shoothill.com/failing-because-of-old-software-windows-8-users-unable-to-file-documents-with-hmrc/) - Failing because of old software: Windows 8 users unable to file documents with HMRC 10th of June 2024 In 2012 we were on the iPhone 5, indulging in the London Olympics and David Cameron left his daughter in the pub. It’s a lifetime ago – but this is when Windows 8 launched. For those - [The three operational taxes that go unchecked in your business](https://shoothill.com/the-three-operational-taxes-that-go-unchecked-in-your-business/) - The three operational taxes that go unchecked in your business 24th of June 2024 In the world of business, we face countless taxes, ranging from National Insurance contributions, business rates, and if you turn a profit corporation tax. But there are a whole host of taxes in your day-to-day business that no creative accountancy - [Creating a productive business culture](https://shoothill.com/creating-a-productive-business-culture/) - Creating a productive business culture 27th of June 2024 In a recent post, we highlighted that the average worker only spends 27% of their time on work relating to their skills – that doesn’t sound great. Even worse the average worker is only productive for 2.8 hours a day. 60% of their diary is - [3 times spreadsheets cost more than just an Office licence.](https://shoothill.com/3-times-spreadsheets-cost-more-than-just-an-office-licence/) - 3 times spreadsheets cost more than just an Office license 5th of July 2024 Spreadsheets are versatile tools in businesses, set them up correctly, train your staff to maintain them and you’re well on the way to success. 63% of all businesses use them for accounting but this isn't a foolproof method and your - [Shoothill celebrates up and coming talent](https://shoothill.com/shoothill-celebrates-up-and-coming-talent/) - Monday, 10th July 2023 Shoothill celebrates up and coming talent Josh Welch joined Shoothill back in 2016. Over the past 7 years, Josh has gone from an apprentice in Technical Sales, to Operations Manager, and now Josh works as our Commercial Manager. In his work, Josh overviews many aspects to Shoothill. From managing development cycles, - [Using mobile apps in business](https://shoothill.com/using-mobile-apps-in-business/) - Using mobile apps in business 12th of July 2024 Mobile apps can benefit many businesses. Everything from retail and service-based businesses to traditional trades, in a host of ways that require an innovative mindset to find. In this week’s article – we’re looking at these three ways businesses can use the technology to their - [How England's Euros hopes were dashed by custom software.](https://shoothill.com/how-englands-euros-hopes-were-dashed-by-custom-software/) - How England's Euros hopes were dashed by custom software 18th of July 2024 Come Sunday night the nation sat watching the Euros final, amid chants of "It’s coming home" and renditions of Hey Jude, hopes were high for a win. We at Shoothill didn’t expect to see a custom software solution decide the outcome - [An update from the design department: Threads](https://shoothill.com/an-update-from-the-design-department-threads/) - Friday, 21st July 2023 An update from the design department: Threads In the design department, we like to keep an eye on new industry-leading designs. This month only one development comes to mind, Threads. Achieving over 1 million users in half an hour, Threads has smashed the record books, while this success might just be - [Product first, quote later](https://shoothill.com/product-first-quote-later/) - Product first, quote later 29th of July 2024 In our experience many firms instead of using their skills to get the best results for their clients, push them into a set of packages their skilled teams then execute. This means that a price can be given much earlier on in the customer journey. However, - [Lessons from 18 years in business: The journey of Shoothill](https://shoothill.com/lessons-from-18-years-in-business-the-journey-of-shoothill/) - Lessons from 18 Years in business: The journey of Shoothill 31th of July 2024 Our journey at Shoothill has been one of resilience and adaptability. Over the past 18 years, we've evolved from pioneering property portals to becoming crucial players in environmental monitoring and business support. Along the way, we've learned valuable lessons that - [Bringing home Olympic gold - where software plays its part](https://shoothill.com/bringing-home-olympic-gold-where-software-plays-its-part/) - Bringing home Olympic gold - where software plays its part 8th of August 2024 As the Paris 2024 Olympic Games have gotten underway, software innovations are there to revolutionise every aspect of the event. From enhancing athlete performance with cutting-edge wearables to streamlining logistical operations and transforming audience engagement, software technologies are at the - [Own your data, secure your business](https://shoothill.com/own-your-data-secure-your-business/) - Own your data, secure your business If a service is free, you’re the product, not the end user. Data is now worth more than gold, and every action you and your business make produces a potential gold mine. By this point, it’s pretty common knowledge that your personal data is valuable and sold to - [The secret to long-term growth. Pick the right technology](https://shoothill.com/the-secret-to-long-term-growth-pick-the-right-technology/) - The secret to long-term growth. Pick the right technology Businesses rely on custom software solutions to gain a competitive edge. Whether it's enhancing internal operations or providing unique customer experiences, custom software is a key part of your long-term growth. However, one of the most critical decisions in developing custom software is selecting the - [Can a website live forever? The Oasis reunion and avoiding website crashes](https://shoothill.com/can-a-website-live-forever-the-oasis-reunion-and-avoiding-website-crashes/) - Can a website live forever? The Oasis reunion and avoiding website crashes.A website is often the “Wonderwall” between a brand and its audience. Whether it’s an e-commerce platform, a booking site, or an informational page, a website’s performance under high traffic is crucial. A site that crashes during peak demand can make customers feel like ## Pages - [Home](https://shoothill.com/) - With services ranging from software development to IT support. Shoothill create smart digital solutions that enable our customers to succeed. - [About](https://shoothill.com/about/) - Find out what you need to know about Shoothill, your digital technology partner based in Shrewsbury, Shropshire. A true full-service agency. - [Contact](https://shoothill.com/contact/) - Get in touch with Shoothill, reach our team for project enquiries, support, or collaboration. Offices in Shrewsbury, Chester, Telford, and London. - [Project archive](https://shoothill.com/project-archive/) - This is the Shoothill project archive, this is a taste of our complete work from websites, mobile apps, to software and consultancy. - [Anti-Bribery Policy](https://shoothill.com/anti-bribery-policy/) - Anti-bribery Policy Effective Date: 11th October 2025 1. Purpose Shoothill is committed to conducting business in an ethical, honest, and transparent manner. We have a zero-tolerance approach to bribery and corruption, and we are committed to acting professionally, fairly, and with integrity in all our business dealings and relationships, wherever we operate. This policy outlines - [EDI Policy](https://shoothill.com/edi-policy/) - Equality, Diversity & Inclusion Policy Introduction Shoothill is committed to promoting equality, diversity and inclusion (EDI) in all areas of our business. We value a workforce that reflects the diverse communities we serve and strive to ensure all individuals are treated with dignity and respect.We do not tolerate discrimination, harassment or victimisation of any kind. - [Create](https://shoothill.com/create/) - Our creative agency offers their skilled hands to your business. They create designs, branding, marketing and more. Benefit from our award-winning services. - [Managed IT](https://shoothill.com/managed-it/) - Shoothill’s Managed IT services offer proactive support, remote monitoring, Microsoft 365, backups, networking, and hardware, all tailored to your business. - [Websites](https://shoothill.com/web/) - Shoothill delivers bespoke website development, branding, and digital marketing solutions, designed to elevate your online presence and drive measurable results. - [Develop](https://shoothill.com/develop/) - Explore Shoothill’s custom software, mobile apps, and AI solutions, tailored digital tools that solve complex challenges and drive business growth. - [Support](https://shoothill.com/support/) - Shoothill’s support services include managed IT, cybersecurity, and connectivity—tailored to secure your infrastructure and streamline business operations. - [Shrewsbury office](https://shoothill.com/shrewsbury-office/) - Explore Shoothill’s Shrewsbury office—home to a leading UK digital technology provider offering expert consultancy, software development, IT support, and creative marketing services. - [Chester office](https://shoothill.com/chester-office/) - Our business services team are experts in building and scaling ambitious enterprises. Their experience will enable you to unlock a better tomorrow. - [London office](https://shoothill.com/london-office/) - Our business services team are experts in building and scaling ambitious enterprises. Their experience will enable you to unlock a better tomorrow. - [Telford office](https://shoothill.com/telford-office/) - Our business services team are experts in building and scaling ambitious enterprises. Their experience will enable you to unlock a better tomorrow. - [Copilot for SMEs](https://shoothill.com/copilot-for-smes/) - Copilot for SMEs Read our latest Copilot insights By submitting your details, you agree to receive marketing emails from us. You can unsubscribe anytimeOnce the form is submitted, you’ll be redirected to our latest paper! Name Email Business name Submit - [Consult](https://shoothill.com/consult/) - Experts in digital transformation, through Shoothill Consult we learn the ins and outs of your business and pave the path to long-term business growth. - [IT services survey](https://shoothill.com/it-services-survey/) - Thanks for considering Shoothill at your IT services provider. We’re looking forward to talking with you to assess your needs. Fill in this form to begin your journey with us. Name Email Who currently manages our IT Services? Internal team Managed service provider Other What are the main IT challenges your business is currently facing - [Website discovery](https://shoothill.com/website-discovery/) - We look forward to working with you on your website. To get us started fill in our form below and we’ll be in touch. Company name Contact email What is the purpose of this website? Lead generation Sales and revenue generation Brand awareness and visibility Customer support and service Information sharing and education Community building - [Dynacom](https://shoothill.com/dynacom/) - Reliable, expert-led IT support is critical to keeping your business running smoothly. As part of the Shoothill Group, Dynacom IT Support offers comprehensive, forward-thinking IT solutions designed to enhance efficiency, security, and productivity for businesses of all sizes. info@dynacomitsupport.co.uk 01371 868486 Our services Managed IT Support Proactive monitoring, maintenance, and rapid response IT support to - [Making a Complaint](https://shoothill.com/complaints/) - Complaints Policy Effective Date: 11th September 2024 1. Purpose Shoothill Ltd is committed to providing high-quality services and maintaining excellent customer relationships. We value feedback—positive or negative—as it helps us improve. This policy outlines our process for handling complaints in a fair, timely, and consistent manner. 2. Scope This policy applies to all clients, partners, - [Our companies](https://shoothill.com/our-companies/) - Experts in digital transformation, through Shoothill Consult we learn the ins and outs of your business and pave the path to long-term business growth. - [Connectivity](https://shoothill.com/connectivity/) - Shoothill offer high-performance communications through our connectivity services. With the right package for your business, we ensure you do what you do best. - [Cyber security](https://shoothill.com/cyber-security/) - Our cyber security professionals help safeguard your business from sophisticated cyber threats and ensure the continuity and reliability of digital operations. - [Artifical intelligence](https://shoothill.com/artifical-intelligence/) - Pioneers in Artificial intelligence, Shoothill have long been developing AI-based systems to save businesses time and money. - [Mobile apps](https://shoothill.com/mobile-apps/) - Mobile apps need a talented team behind them. Shoothill are experienced developers, prepared for developing your next mobile application. Find out more today. - [Custom web apps](https://shoothill.com/custom-web-apps/) - Custom web apps Specialist software developers At Shoothill we cut our teeth in custom web apps. We’ve built them for a wide range of customers and projects, from eliminating spreadsheets to monitoring piracy at sea.Unlike off-the-shelf solutions and Software as a Service, our custom web apps are developed from scratch with features and functionalities that - [Marketing](https://shoothill.com/marketing/) - Shoothill's marketing team are ready to help you scale your business by attracting new customers and getting back in touch with existing ones. - [Design & print](https://shoothill.com/design-print/) - Shoothill’s experienced design print team creates distinctive brand identities and high-quality print assets. - [Technology expertise](https://shoothill.com/technology-expertise/) - Technology expertise Focused on tech excellence Shoothill’s technology expertise provides comprehensive support for businesses, from startups to established enterprises.We can help you choose the right technology and strategies to accelerate your growth.We also conduct detailed system audits to evaluate the effectiveness, security, and scalability of your current infrastructure, identifying areas for improvement and optimisation.With Shoothill, - [Digital transformation](https://shoothill.com/digital-transformation/) - Digital transformation Driving digital change Digital transformation looks different for every business – whether you’re moving on from spreadsheets or replacing outdated software.At Shoothill, we know that true transformation goes beyond adopting new technologies. It’s about reimagining your business models, processes, and customer interactions to thrive in the digital world.With over two decades of experience, - [Business services](https://shoothill.com/business-services/) - Our business services team are experts in building and scaling ambitious enterprises. Their experience will enable you to unlock a better tomorrow. - [Shoothill Cyber Security Lander](https://shoothill.com/get-cyber-secure/) - Are you cyber secure? Data is now worth more than gold. This makes any business or organisation a target to cyber criminals. But you don’t need to have a target on your back. Name Email Business name Website URL Checkboxes checked My business data and cloud data is backed up We use 2 factor authentication - [Shoothill Website Lander](https://shoothill.com/website-reflection/) - Your website readiness checklist Having a website often feels like a must for many businesses. Rightfully so to be found in this day and age you need to be online. But a website alone often isn’t enough, to build your best business to date – it has to be the part of something wider. Name - [Shoothill QR](https://shoothill.com/qr/) - Your digital readiness checklist Embracing digital technology in the tourism industry is your path to making sure that you can get ahead of the competition. Improving your processes even with minor tweaks is a the first step to increasing bookings, boosting repeat visits and put your business on a path to its best season yet. - [Our Work](https://shoothill.com/our-work/) - Take a look at all of our work, these are some of our best projects across software, websites, branding and mobile app development! - [Latest](https://shoothill.com/latest/) - Latest CRM for housebuilders: build vs buy Why construction and housebuilding need software built around them, not the other way round What’s actually worth prioritising (the small-business version) Website, Web App or Mobile App: Which Do You Need? Turning the data you already have into better decisions AI for SMEs: how to start without wasting - [Breach Response Plan](https://shoothill.com/breach-response-plan/) - Breach Response Plan Effective Date: 11th September 2024 1. Purpose At Shoothill, we prioritise the security and privacy of our clients’ data. In the event of a data breach, we are committed to responding swiftly and effectively to mitigate any impact. This Breach Response Plan outlines the steps we will take to address a breach, - [Modern slavery statement](https://shoothill.com/modern-slavery-statement/) - Modern Slavery Statement Introduction This statement is made pursuant to Section 54 of the UK Modern Slavery Act 2015 and outlines the steps Shoothill has taken and continues to take to ensure that modern slavery or human trafficking is not occurring within our business or supply chains. Our Commitment Shoothill is committed to acting ethically - [Sustainability policy](https://shoothill.com/sustainability/) - Sustainability policy Introduction At Shoothill, we recognise our responsibility to protect the environment and are committed to integrating sustainable practices into every aspect of our business. As a technology and consultancy provider, we understand the significant impact we can have in reducing our environmental footprint and promoting sustainability within our industry and beyond. Our Commitments - [Website enquiry](https://shoothill.com/website-enquiry/) - Thanks for considering Shoothill for your website, we look forward to working with you. This website discovery form helps us gather the information we need to get your project underway. Company name Contact email What is the purpose of this website? Lead generation Sales and revenue generation Brand awareness and visibility Customer support and service - [Terms & Conditions](https://shoothill.com/terms-conditions/) - Terms & Conditions Last Updated: 11th September 2024 1. Introduction These Terms and Conditions govern your use of our website and services, and by accessing or using our website, you agree to be bound by these terms. If you disagree with any part of the terms, you may not access the service. 2. Intellectual Property - [Privacy Policy](https://shoothill.com/privacy-policy/) - Privacy Policy Shoothill respects your privacy and is committed to protecting the personal information that you share with us. Generally, you can browse through our website without giving us any information about yourself. When we do need your personal information to provide services that you request or when you choose to provide us with your - [Cookie Policy](https://shoothill.com/cookie-policy/) - Cookie policy Effective Date: 11th September 2024 At Shoothill, we are committed to ensuring that your privacy is protected. This Cookie Policy explains how we use cookies and similar technologies on our website, www.shoothill.com. What Are Cookies? Cookies are small text files placed on your device (computer, smartphone, tablet, etc.) by websites that you visit. ## My Templates - [New footer Chester office](https://shoothill.com/?elementor_library=elementor-footer-28853) - Content area - [New footer Telford office](https://shoothill.com/?elementor_library=elementor-footer-28391) - Content area - [New footer Dynacom page](https://shoothill.com/?elementor_library=elementor-footer-27512) - Content area - [New footer London office](https://shoothill.com/?elementor_library=elementor-footer-27211) - Content area - [New footer Shrewsbury office](https://shoothill.com/?elementor_library=elementor-footer-27207) - Content area - [New Footer](https://shoothill.com/?elementor_library=elementor-footer-26178) - Content area - [Elementor Footer #233](https://shoothill.com/?elementor_library=elementor-footer-233) - Content area - [Default Kit](https://shoothill.com/?elementor_library=default-kit) - [template page logo image](https://shoothill.com/?elementor_library=elementor-loop-item-29675) - [Template page accordion item](https://shoothill.com/?elementor_library=template-page-accordion-item) - [Template page image carousel](https://shoothill.com/?elementor_library=template-page-image-carousel) - [Template page image and text carousel](https://shoothill.com/?elementor_library=template-page-image-and-text-carousel) - [Elementor Single Post #27762](https://shoothill.com/?elementor_library=elementor-single-post-27762) - Back to dynacom March 28, 2025 The question every housebuilder eventually asks At some point, every housebuilder outgrows spreadsheets and general-purpose sales tools for tracking leads, reservations and choices. For most regional UK housebuilders, the real choice isn’t between five or six generic CRM vendors, it’s between two options built for exactly this business: adopting - [News](https://shoothill.com/?elementor_library=elementor-single-post-5248) - Back to latest August 8, 2024 The question every housebuilder eventually asks At some point, every housebuilder outgrows spreadsheets and general-purpose sales tools for tracking leads, reservations and choices. For most regional UK housebuilders, the real choice isn’t between five or six generic CRM vendors, it’s between two options built for exactly this business: adopting - [Dynacom news cards](https://shoothill.com/?elementor_library=elementor-loop-item-27693) - Dynacom news cards - [Elementor Header with dropshadow](https://shoothill.com/?elementor_library=elementor-header-220) - Content area - [Elementor Header #25570](https://shoothill.com/?elementor_library=elementor-header-25570) - Content area - [header 2](https://shoothill.com/?elementor_library=header-2) - Content area - [Elementor Loop Item #10286](https://shoothill.com/?elementor_library=elementor-loop-item) - [From team member](https://shoothill.com/?elementor_library=from-team-member-2) - How we work, a few words from our CTO and co-founder Erik Nodland At its core, the company emphasizes rapid iteration and responsiveness to market changes, leveraging technology to streamline operations and enhance productivity. Cross-functional teams collaborate closely, using cloud-based tools and data analytics to drive decision-making and project development. This environment fosters a culture - [Service sub page template](https://shoothill.com/?elementor_library=service-sub-page-template-2) - Custom web apps CRMProject managementClient portalsSales order managementInventory management What is custom software? The answer is not a subscription to the latest international cloud-based software provider that is spending the most in advertising this month. The real solution is not a monthly invoice, but a piece of delayed gratification.With custom software you invest in all - [Worked with](https://shoothill.com/?elementor_library=worked-with-2) - A small selection of businesses we've worked with Wild Otter Branding and UI Custom software In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming - [Testimonial old](https://shoothill.com/?elementor_library=testimonial-old) - Shoothill provided the tools we needed to maximise our efficiency. The team not only provided what we needed initially, but they became a source of aid in helping us scale over the long term by consistently delivering digital solutions to technical problems Nigel KilbyCommercial Director at HD Sharman and Roofcare Group Shoothill provided the tools - [Contact form](https://shoothill.com/?elementor_library=contact-form-2) - Contact Name Email Number Message How did you hear about us? Google or other search engine Email Word of mouth Advert Social media Other Submit Registered office & trading address Willow House East, The Professional Quarter, Shrewsbury Business Park, Shrewsbury SY2 6LG Phone +44 (0) 1743 636300 Social twitter.com/shoothill facebook.com/Shoothillltd linkedin.com/company/shoothill - [What is sections](https://shoothill.com/?elementor_library=what-is-sections-2) - What is custom software? The answer is not a subscription to the latest international cloud-based software provider that is spending the most in advertising this month. The real solution is not a monthly invoice, but a piece of delayed gratification.With custom software you invest in all of the above to reap long term rewards – - [Sub service page carousel old](https://shoothill.com/?elementor_library=sub-service-page-carousel-old) - Talk, understand & listen 1 In today’s digital landscape, the essence of technology has evolved to encompass more than mere functionality; it’s about creating a dialogue. Tech products today are designed not just to talk, broadcasting messages and information, but to listen and understand, forming a two-way communication channel with users. This approach is vital - [Scrolling Cards Improved](https://shoothill.com/?elementor_library=scrolling-cards-improved) - CRM Project management Client portals Sales order management Mapping platforms API integrations A CRM (Customer Relationship Management) system is software that helps businesses manage customer data and interactions. It acts as a centralized database storing customer information like contact details, purchases, and communication logs. CRM systems provide tools for sales, marketing, and customer service to - [Scrolling cards](https://shoothill.com/?elementor_library=scrolling-cards) - Our Features Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. See more details Our benefit benefits we'll use everyday Our money promote financial wellbeing Our work Simply work admin Our jobs find great people - [Stacked card scrolling effect](https://shoothill.com/?elementor_library=stacked-card-scrolling-effect) - Our Features Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. See more details Our benefit benefits we'll use everyday Our money promote financial wellbeing Our work Simply work admin Our jobs find great people - [Case study](https://shoothill.com/?elementor_library=case-study-2) - Case Study: Case study The Challenge In the summer heat of 2019, Halfords, the UK’s well-known leading retailer of cycling products, partnered with StoryLab & Mail Metro Media to launch the fun and engaging “Really Ready for Summer” campaign. In their own words, Halfords are “all about the journey”, and in keeping with this, the - [Service page template](https://shoothill.com/?elementor_library=service-page-template-2) - Develop At its core, the company emphasizes rapid iteration and responsiveness to market changes, leveraging technology to streamline operations and enhance productivity.Cross-functional teams collaborate closely, using cloud-based tools and data analytics to drive decision-making and project development. This environment fosters a culture of continuous learning and adaptation, where employee empowerment and customer feedback are integral - [Home](https://shoothill.com/?elementor_library=home-2) - Everything Digital. Consult Business Start-up tech adviceProcess review Technology IT systems auditSaaS implementationProject management Digital transformation Legacy softwareExcel migrationWorkflow automation Create Websites PromotionalE-commerceBespoke Design BrandingPrint Marketing SEOSocial media managementCopy writingPPC campaigns Develop Custom web apps CRM & Project management Client portals API integrations Mobile apps iOSAndroidOffline Artifical Intelligence Chat GTP integrationMachine learning Support IT solutions - [How we work](https://shoothill.com/?elementor_library=how-we-work-2) - How we work At its core, the company emphasizes rapid iteration and responsiveness to market changes, leveraging technology to streamline operations and enhance productivity.Cross-functional teams collaborate closely, using cloud-based tools and data analytics to drive decision-making and project development. This environment fosters a culture of continuous learning and adaptation, where employee empowerment and customer feedback - [Service sub page hero](https://shoothill.com/?elementor_library=service-sub-page-hero) - Custom web apps CRMProject managementClient portalsSales order managementInventory management - [Case Study Card](https://shoothill.com/?elementor_library=case-study-card) - Case study HD Sharmans Custom software Shoothill provided the tools we needed to maximise our efficiency. The team not only provided what we needed initially, but they became a source of aid in helping us scale over the long term by consistently delivering digital solutions to technical problems Nigel Kilby Commercial Director at HD Sharman - [Service Hero](https://shoothill.com/?elementor_library=service-hero) - Develop At its core, the company emphasizes rapid iteration and responsiveness to market changes, leveraging technology to streamline operations and enhance productivity.Cross-functional teams collaborate closely, using cloud-based tools and data analytics to drive decision-making and project development. This environment fosters a culture of continuous learning and adaptation, where employee empowerment and customer feedback are integral - [Home Page News](https://shoothill.com/?elementor_library=home-page-news) - Latest from Shoothill Dive into our curated selection of news articles, keeping you connected to the most significant developments, innovations, and events that shape our world today. Stay informed, stay ahead—explore our latest news now. CRM for housebuilders: build vs buy Why construction and housebuilding need software built around them, not the other way round - [Our Mission](https://shoothill.com/?elementor_library=our-mission) - Our mission Straight talking Clear, transparent & honest. We dare Turning what if? Into why not? Customer first The ultimate extension of your team Grow together Partnerships with the freedom to thrive Trusted experts Passion & knowledge. Dedicated to what we do Flexible Change is a constant. We adapt and succeed - [Home Page Hero](https://shoothill.com/?elementor_library=home-page-hero) - Digitally transforming your businessDigitally transforming your business Develop Custom software CRMProject managementClient portalsSales order managementInventory management Mobile apps iOSAndroid Digital transformation Legacy software conversionExcel migrationWorkflow automation Consult IT strategy System auditSAAS implementationStartup idea evaluationFractional leaders Create Websites BrochureE-commerceBespoke Design BrandingPrintCreative direction / ideation Marketing SEOSocial media managementCopy writingPrint Support IT solutions Managed ITOffice 365 supportMS - [404 Page](https://shoothill.com/?elementor_library=404-page) - 404 Page not Found The page you are looking for cannot be found, please use the button below to return to the home page. 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